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We Love Cake: Revitalizing Brand Image and Packaging for a New Generation
In a dynamic market, We Love Cake needed a brand refresh to reassert its dominance and appeal to a new generation. Branding agency The Tribe repositioned its identity around ‘Baked in Joy’, giving it a vibrant, joyful look that highlights its delicious range.
Elmwood Revamps Whiskas: A New Brand Identity and Packaging Design for the Digital Age
Discover the transformation of Whiskas from a legacy brand into an experience-driven one. The updated identity and packaging design amplifies distinctive brand assets, creating an emotional connection with pet parents in a digital-first world.
Innovative Mushroom-Based Packaging Used in Haircare Industry
Explore the sustainable revolution in the beauty industry, as haircare brand The Rootist partners with Morae and Evocative to create fully biodegradable and compostable packaging made from mushroom roots. An innovative solution for eco-friendly beauty essentials.
Exploring the Refreshing Taste and Vintage Aesthetics of Soho’s Fino Spritz
“SOHO’S FINO SPRITZ, a refreshing Sherry-based spritz flavored with lemon, mint, and bergamot, draws inspiration from the original Sherry Cobbler by renowned 1830s bartender Martha King Niblo, reflecting early 20th-century aesthetics.”
BARK’s In-House Creative Team Designs Dog Treat Range Inspired by Classic Breakfast Cereals
BARK has unveiled The Snack Pack, a line of dog treats with packaging inspired by classic breakfast cereals. The range includes interactive QR experiences, mascots, and fun activities, alongside a range of delicious flavors for your furry friend.