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Lyle’s Golden Syrup Logo Redesign: A Shift from Traditional to Modern Branding
Discover the story behind UK baking staple Lyle’s Golden Syrup’s logo redesign. After nearly 140 years featuring a dead lion swarmed by bees, the brand has introduced a more subtle lion’s head for its plastic syrup and dessert bottles.
Creating Ethical and Sustainable Coffee Packaging for Oval
Discover Oval, a New York City coffee brand committed to providing high-quality coffee without compromising ethical and sustainable standards, presented in fully sustainable packaging with a refined and approachable design.
Unveiling Cultural Heritage: A Deep Dive into Armenian-Inspired Packaging Design
Discover how the linguistic legacy is explored through packaging design – a profound concept rooted in tradition and wisdom, transcending language barriers, fostering unity, and represented through Armenian calligraphy and intricate patterns.
We Love Cake: Revitalizing Brand Image and Packaging for a New Generation
In a dynamic market, We Love Cake needed a brand refresh to reassert its dominance and appeal to a new generation. Branding agency The Tribe repositioned its identity around ‘Baked in Joy’, giving it a vibrant, joyful look that highlights its delicious range.
Roca Craft Beer: Bridging Tradition and Urban Modernity in Packaging Design
The design strategy adopted by Holman\Design® draws upon an eclectic mix of inspirations, including tarot cards, tattoo art, and gypsy culture. This choice reflects a deliberate effort to imbue Roca’s branding with layers of meaning