Lovely Package

Curating the very best packaging design

Ozone Coffee Cold Brew

August 27, 2015 | No Comments

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Designed by Macfarlanes Assist | Country: New Zealand

“The Ozone Coffee Cold Brew were designed to serve both New Zealand and United Kingdom specialty coffee markets. The cap labels provide a proof of seal and indicate the origin of the single brewed coffee. The brown bottle is a nod to the days of old – vessels for rejuvenating elixirs and home-brewed beer. Presented on a hexagonal label, the gold foiling of the product label captures the eye and reinforces the attention to detail and craft that goes into making each brew by hand.”

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Raw Coffee Company

July 24, 2015 | 1 Comment

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Designed by Sawsan Al Qasimi | Country: Dubai

“Package redesign of a speciality coffee company based in Dubai, that provides freshly roasted single origin beans, and hand picked blends.”

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Supersonic Coffee

July 1, 2015 | No Comments

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Designed by Brian W. Jones | Country: Sweden

“Supersonic was born with the mission to create a world class specialty coffee company. Apart from enjoying delicious coffee, the founders of the company also believe in the value of design and its power to differentiate, so it has been integral to the company from the very start. From the name itself, to the packaging and future coffee shops, the brand has positioned itself to stand apart from the bespoke aesthetic that is all too common in the industry.”

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Woods Coffee

May 17, 2015 | 2 Comments

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Designed by Man Man Van | Country: Unites States

“Woods Coffee is a family run company in Northern Washington.  They recently started their own roasting operation and it was our job to come up with a good face for the bags.  We created several variations for each individual blend, along with a few additional elements such as a cold brew bottle and illustrations for mugs.”

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Salvador Coffee

April 20, 2015 | No Comments

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Designed by Co Partnership | Country: Australia

“Salvador are roasters of fine imported coffee beans from around the world. Their high-grade roasts have long been prized amongst Sydney’s inner city crowd, however their previous branding had failed to attract new wholesale clients.

Marcio the owner of Salvador is a friendly expressive and very Brazilian character. He meticulously crafts each roast to perfect its own unique character and flavour, with a reputation among his peers in the trade for his artisan approach to roasting. With this hands on style, he retains the romantic Brazilian flair learnt from his grandfather Quintana Salvador, his inspiration for the brand.

Co Partnership have brought new life to the brand, strengthening its brand story with a confident authentic look to capture the wonderful brand story. The core logo design works in harmony with the different roast labels and on its own to provide a strong stand alone identity for everything from signage to merchandise.”

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Reunion Island Coffee

February 15, 2015 | No Comments

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Designed by Reunion Island Coffee | Country: Canada

“In 2014, Reunion Island Coffee Roasters undertook the largest rebranding project in the company’s 20 year history. The goal was to evolve the brand into a better space that reflected all we aim to be: quality-focused, sustainable, customer-driven, progressive and approachable. The natural place for us to begin this process was with our most public-facing packages: our 12 oz retail bags.”

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Williams-Sonoma Coffee

January 21, 2015 | 3 Comments

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Designed by Pavement | Country: United States

“Pavement designed this simple, sophisticated label to help customers instantly connect Williams-Sonoma’s famous culinary expertise with the quality and complex flavors to be found in their new gourmet blends of coffee. Following the inspiration of gourmet tasting notes, we created a typestyle, color palette and design that distinguishes each blend, while making each appear easily accessible for any occasion and method of brewing.”

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Kohana Coffee

December 17, 2014 | No Comments

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Designed by Helms Workshop | Country: United States

“Kohana’s coffee is exceptional, but their brand identity was dated, out of sync with their values and missing the mark with contemporary coffee culture. With the brand poised to enter the national market and launch a new product line, it was a perfect moment to shun evolution in favor of revolution.

We proposed a bold transition from a dated packaging system to an identity focused on the islands that inspired the brand, its values and the ritual of enjoying a cup of coffee. To help, we invited artist Abi Daniel to capture the beauty and energy of the coffee plant. The result is a striking package that not only conveys a sense of Hawaii, but translates to just about anywhere people enjoy a moment of reflection.”

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Counter Culture Coffee

November 15, 2014 | 3 Comments

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Designed by Counter Culture Coffee | Country: United States

“Counter Culture Coffee is pleased to unveil a new look for its products, with bold, colorful designs and biodegradable packaging—along with new product names for four of its six year-round coffees. Debuting on Friday, October 3rd, the update reflects the company’s continual evolution as an innovative coffee roaster—a leader within the specialty coffee industry for nearly two decades—and serves as the centerpiece of an overall aesthetic up-fit for Counter Culture that brings greater cohesion to the various facets of their business.”

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Wishbone Coffee

September 14, 2014 | 7 Comments

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Designed by Also Known As | Country: Canada

“The client and project overview: Earlier this year we gave ourselves a challenge: to re-imagine the traditional approach to packaging coffee and create something that we could share with our clients and friends – and so, Wishbone Brew was born. Conceptualized and created by the team at AKA and assembled together by hand, it’s been a long time in the making — but worth the wait in order to share & enjoy it with some of our favourite people.

The design and creative solution: Our main objective was to re-think traditional packaging methodology. Used as a tool to showcase our ability to think & work beyond convention, we determined from the out-set that drawing inspiration from uncommon sources was essential to the success of the project. Cue the Turpentine: An attractive shape, an airtight seal, something unexpected. This container delivered on all counts, but how to break from the unfriendly, industrial, and for all intensive purposes toxic associations we as consumers have made with that form?

A bright yet soft colour palette combined with elegant and approachable serif type helps soften the brand against the harshness of material. A quick sanding, prime, and dip in paint helps add some individuality among the products and re-enforces the handmade nature of the product, No two wishbones being exactly the same.”

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Lovely Package

Curating the very best packaging design


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