Lovely Package

Curating the very best packaging design

Oriel Wine

October 9, 2008 | 5 Comments

FFFFOUD this design. It looks to be a concept of some sort as I couldn’t find any reference on the Oriel Wines website. If anyone has any info about this work please let us know. Jesse gave us the heads up that this work was done by Julia Hoffmann at Pentagram.

Changing Lanes Wine

October 8, 2008 | 1 Comment

“Changing Lanes is the collaboration of two wine makers, Justin Lane and Mark Lane, who, by sheer coincidence, share the same last name. The wine is unique as it uses grapes from both McLaren Vale (South Australia) and Margaret River (Western Australia), representing the respective home regions of the two wine makers. Combining grapes from these two regions in the one wine was something of a first: a unique wine that needed unique packaging. Mash’s solution: Changing Lanes, a lenticular animated label. When viewing the label at different angles the face in the photo changes from Mark Lane (Lane 1) to Justin Lane (Lane 2). The label imagery tells the story behind the brand.”

The Cost Vineyard

October 7, 2008 | 2 Comments

Amazing concept driven design by Sandstrom Partners.

“With tweleve different labels for a single vintage of Willamette Valley Pinot Noir, The Cost Vineyard labels are created to look like newspaper clippings from various parts of a paper. The vineyard is mentioned in some way in each story or aticle featured, but it is never the lead story or headline.”

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Polar Ice

October 5, 2008 | No Comments

What you can’t see in this photo is the unique label placement for Polar Ice Vodka. Pigeon Branding + Design took advantage of the crystal clear liquid, and went with label placement on the back of the bottle which creates a nice element of depth when viewed on-shelf.

Mystery Bottles

October 4, 2008 | 2 Comments

I found this set of lovely bottles on Flickr, but there wasn’t any background information regarding what they are or who designed them. They look like some type alcoholic beverage, but that’s about all I can make of them. If anyone can shed some light on this work please let us know.

Amsterdam Brewing Company

September 30, 2008 | No Comments

Designed by Brand&Tonic | Country: Canada

The Amsterdam Brewing Company has been a Toronto establishment for decades. As their popularity has grown, so have their brands and image with the help of Brand&Tonic.

“Purity, Passion and Revelry. Identifying and calling out the three tenets of the Amsterdam Brewing Company immediately attracted a larger audience for it’s products. The Satyr, a natural born storyteller whose presence and strength of character exemplify the new brand, was enlisted to represent these three tenets both on and off the label.

Another key factor in growing the brand was to celebrate the product both in content and in form. The solution was a new clear bottle, redesigned label and new secondary packaging to create the experience of fresh, premium taste both on the shelf and in your hand.”

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A Marca Bavaria

September 24, 2008 | 1 Comment

I’m a sucker for clear embossed bottles and neck labels. What more is there to say? Oh yeah, the carrier is pretty nice too.

Designed by Pigeon Branding + Design.

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Lovely Package

Curating the very best packaging design


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