Lovely Package

Curating the very best packaging design

Student Work – Michelle Wang

January 7, 2013 | 4 Comments

Designed by Michelle Wang | Country: United States

“This is a branding and packaging project for beer being brewed in the White House. Instead of being sold in stores, honorary guests receive this as a limited edition four-pack sampler from the President.  This fictional brand is named We the People, drawing inspiration from the historic documents on which our nation is founded on. The labels on each bottle pay tribute to a different document. Similar to how these documents are displayed in the National Archives in Washington DC, the packaging is meant to be utilized as a display case.”

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Student Work – Toni Hall

December 27, 2012 | 6 Comments

Designed by Toni Hall | Country: United States

“Neverclear is a classier, less clear version of Everclear. Neverclear is a grain alcohol which has a very strong alcohol content. I made this package to reflect the effects of alcohol after having a few glasses while still staying classy with clean typography. The bottle is a diamond shape, and when you turn the bottle back and forth the optical illusion changes as you see it through the glass. These optical illusions will only become more interesting as the party goes on.”

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Kasha Ready

December 27, 2012 | No Comments

Designed by Marks | Country: Switzerland

A taste of caipirinha. Graphic design from letterpress wooden typewriter “vintage fonts, recycle”. The idea is to create a graphic frame when stacking the boxes.”

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Kirk and Sweeney

December 26, 2012 | 5 Comments

Designed by Studio 32 North | Country: United States

“Kirk and Sweeney was a wooden schooner, best known for smuggling rum from the Caribbean to the Northeast during the early years of Prohibition. The bottle and the raised cork were inspired by the elegantly squat 18th-century onion bottles, which typically contained rum. Playing off the concept of global navigation, an antique nautical map of the main rum smuggling route is silkscreened around the circumference of the bottle. The neck features custom hand-numbering, which speaks to the rare and precious nature of the cargo. Along with the ornate logo, the photo of the ship and the safety seal printed to look like nautical brass, the design serves as a reminder of the risk so many were willing to take for a taste of quality Carribean rum during the 1920′s.”

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Contrabando

December 19, 2012 | 3 Comments

Designed by Tres Tipos Gráficos | Country: Spain

“Label design for Grupo Caballero’s new rum. The goal was to emphasize the product’s caribbean roots by stamping its name “Contrabando” (meaning smuggling in spanish) forcefully over the traditional graphic imagery, as if local customs had busted an original foreign product.”

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Mikkeller Wild Winter Ale

December 19, 2012 | 1 Comment

Designed by Bedow | Country: Sweden

“A collaboration with Danish brewery Mikkeller. This Wild Winter Ale is the fourth in a series of four seasonal beers released during 2012. The label is printed with a heat sensitive color — when the label gets warm the apple tree loses its leaves. Limited to 3,500 bottles.”

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BoB

December 18, 2012 | No Comments

Designed by Distil Studio | Country: United Kingdom

“What do you get when you combine words and phrases with good honest beer?… BoB.

Short for ‘Best of British’, this St Albans based microbrewery uses quirky wordplay to set them apart.

We’ve worked with BoB to develop a modern and distinctive brand identity, with a touch of tradition for good measure, and a label system that can adapt to an ever increasing range of amazing beers, bitters and ales. With such inspired beer names as ‘BoB Shurunkel’, ‘BoB Erjob’ and ‘BoB Bidazzler’, we’ve let the beers do the talking.

The visual hierarchy ensures that the ‘BoB’ identity works hand-in-hand with each beer name whilst an unconventional colour palette marks this friendly brewery as a true one-off – now fully prepared for an ever increasing demand from local restaurants and pubs.”

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Arca Wines

December 17, 2012 | 1 Comment

Designed by Arena-Bahamonde | Country: Argentina

“Arena-Bahamonde wines carried out in cooperation with renowned Argentinean oenologists. These wines are the result of unique and exclusive grapes that are divided into two categories: classic and reserve. The labels, which show artistic backgrounds and illustrations, emphasize the unique character of the wine and the concept is completed by means of the texts.”

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Student Work – Diana Gibadulina

December 17, 2012 | 5 Comments

Designed by Diana Gibadulina | Country: Russia

“The idea was to create the wine for those, who love wine, but every time the person goes to the shop, doesn’t know which to choose. On the pack you can find the best suitable case for drinking it, the best temperature, which food best suits etc.”

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Slamsey’s Fruit Gins

December 16, 2012 | 1 Comment

Designed by B&B studio | Country United Kingdom

“Our friends at Slamsey’s Farm make gins each year with fruits handpicked from their own fields and hedgerows. After discovering that famous naturalist John Ray was born near the farm in 1627, we created a set of labels for the brand featuring intricate insect illustrations – a nod to his meticulous cataloguing of the local flora and fauna, and Slamsey’s careful gin-making craft. The final designs are countryside-inspired, but stylish enough to grace the city’s hippest bars.”

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Lovely Package

Curating the very best packaging design


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