Lovely Package

Curating the very best packaging design

Stoke Beer

May 26, 2011 | 2 Comments

Designed by Supply | Country: New Zealand

“McCashin’s Brewery was born in 1980 when hotelier and former All-Black Terry McCashin and his wife, Bev, bought the Rochdale Cider Factory in the small upper-South Island city of Nelson New Zealand. They had a plan to brew a distinctive, high-quality beer, McCashin’s Brewery soon became the most successful independent microbrewery in the country.

Its award-winning 100% naturally-brewed beer revolutionised the way beer was produced. and won the hearts and taste buds of the nation.

Now the next generation of McCashin’s have carried on the tradition in this historic brewery, and created New Zealand’s newest locally produced premium craft beer, Stoke.

This premium beer is batched brewed and tank conditioned for over 3 weeks. Using Nelson’s famous organic hops, premium malt, bespoke yeast, contains no artificial additives or coloring, and to top it off 14,000 year old pure Palaeo water. The entire process from brewing to bottling happens on the site at Stoke.

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Pavo

May 23, 2011 | 2 Comments

Designed by Wicked Brand Culture | Country: Israel

“‏Pavo is a boutique brewery and beer garden, founded by people with real love of beer and real love of people. Alongside a verity of excellent premium beers, Pavo is a brand with a solid world view. We call it ‘pavoism’. Basically, it means we believe there is no such thing as ‘strangers’, only friends we haven’t yet met.‏ Pavo. Brewed by good people.‏”

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Antara

May 23, 2011 | 1 Comment

Designed by Dídac Ballester | Country: Spain

Ecological tiger nuts beer label.

Heineken Limited Edition

May 21, 2011 | 2 Comments

Designed by Raison Pure | Country: France

“Raison Pure developed a special edition range  for Heineken as the central pillar of  “join the green line” concept, events, concerts etc.

The challenge was to create an appealing brand experience for Heineken via a 360° music activation programme.

Raison Pure Paris designed a series of 4 stylish & energetic cans; each instrument is connected to an iconic capital city, and delivers a unique Heineken vibe.

The fresh graphic vocabulary combine with fine renderings, to compose a memorable Heineken hit.”

Student Work – Daniel Rodriguez

May 19, 2011 | 12 Comments

Designed by Daniel Rodriguez | Country: United States

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7 Plagies

May 19, 2011 | 2 Comments

Designed by Redfish | Country: Greece

“We designed this new wine family, for Photos Photiades Winery in Cyprus. Named 7 plagies (7 hill sides) after the 7 hill sides that exist in the territories, and the number 7 that according to the Pythagoreans is the perfect number because it is the sum of 3 and 4 (triangle and square)”

Finca Cucó

May 18, 2011 | 2 Comments

Designed by Atipus | Country: Spain

“The “cucó” is an architectural piece typical of the Priorat region. It is a stone cottage with a small entrance (in the form of an “o”), located on the cultivated land. This cottage was used  as a refuge in bad weather, and also as a place to rest when the farmer have to travel between their lands.

The graphic of the wine was born as a synthesis of the “cucó” looking for a strong and attractive image, for a wine that goes to a public who love´s wine. They seek for a good value for money, but also an exclusive design for the bottle.”

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Westerham Brewery

May 18, 2011 | 1 Comment

Designed by D. Studio | Country: United Kingdom

“The Westerham Brewery is one of Kent’s finest craft brewers, producing exceptional real ales from locally sourced ingredients.

In partnership with their German friend and master brewer Markus Lotz, the Westerham Brewery brought together the best of each country’s brewing processes to create a range of German style beers.

D. Studio came up with the strapline ‘German beer, Kent accent’ to reflect the coming together of the two great brewing nations. This idea was reflected in the label design with the top half featuring hand crafted German blackletter script and border styling whilst the bottom half was a more English affair.

D. Studio also created the names for the beers, which further expressed the idea and communicated the style of each beer with an anglo-German play on words.”

Jam Jar Sweet Shiraz

May 18, 2011 | No Comments

Designed by Cape Classics | Country: United States

“A retro-inspired red and white pattern, which replaced Jam Jar’s original checkered gingham on the capsule and carton. A change was called-for after the original design came under trademark infringement claims by a large food products corporation. An initiative was drawn to create a new, distinctive and lively design, that stayed true to Jam Jar’s messaging as “Sweet Perfect… Simple, Pure and Honest.”

Student Work – Derek Vander Griend

May 17, 2011 | No Comments

Designed by Derek Vander Griend | Country: United States

“I created this packaging system for Waterbrook Winery in my Cornish College of the Arts Product and Packaging class. Marketed to 21-30 demographic of novice wine consumer this design is intended to instruct new consumers of the flavor and style of the wine by using expressive line/color. Enabling the wine to stand out on the shelf, and on the dinner table.”

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Lovely Package

Curating the very best packaging design


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