Alcohol | Lovely Package

Student Work – Januar Rianto

February 21, 2010 | 3 Comments

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“The brief is to design an alcoholic bottled label as well as choose the right bottle, so it suits the concept chosen.”

“Castello is a brand which doesn’t have a big reputation and now is selling very well thanks to the new image. Bright plain colors and a new positioning. Since it’s born in 1997, the claim is: “Castello. The beer without a history”. For this reason, every bottle literally speaks for itself (on the neck) saying things like: ‘No history is better than a boring history’, ‘Our history is still to be written’, Liquid youth’.

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Kaliber Beer

February 18, 2010 | 1 Comment

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“Product and label design for Kaliber Beer and Åbro Breweries Sweden.”

Original Vodka & Gin

February 16, 2010 | 4 Comments

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“Label design for Original Vodka and Original Gin, Åbro Breweries Sweden.”

EL PUÑO

February 15, 2010 | 2 Comments

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“A brand new wine from Spain named EL PUÑO. Inspirated in the 1930s street graphics of political protest. (The winery was founded in the middle 30′s during Franco’s dictature, and their walls were hand painted with this kind of graphics).”

Adirondack Whisky

February 15, 2010 | No Comments

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“Brand concept and packaging design for a fictional single malt whisky (spelled with no ‘e’, Scotch-style) and distillery based in upstate New York.

The bottle is tall and slim with broad shoulders; coupled with the contour lines used on the labels and the cylinder, it hints at the height and shape of the mountain range that it is surrounded by. Labels are set in muted brown and silver tones to highlight the strength of the whisky’s color. The brand name ‘Adirondack’ is printed vertically on the bottle’s front, transposed over the rear label graphic, adding depth and movement. All facets of the packaging honor the geography of the area it comes from while still presenting the simple, classy image popular with younger consumers.”

Bitter Sisters Cocktail Mixer

February 12, 2010 | 2 Comments

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“The guys at Single Brothers Bar concocted a bitters so tasty, they had to bottle it. A brown medicine bottle was chosen, tipping a hat to the fact that bitters were originally sipped as a health tonic in the 1800’s. Eventually, bitters mingled with a more powerful beverage, becoming the cocktails we know a

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nd love today. So, it was only fitting that the Bitter Sisters Cocktail Mixer design be a throw back to the yonder years, with a flair for over embellishment, flourishes, elaborate type work and letterpress printing.”

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The Optimist

February 12, 2010 | Comments Off

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The Optimist is a self-promotional holiday wine bottle. Each year Siquis shows their clients how much they care by designing a custom wine bottle label just for them. The label is always created by a different designer in their creative department. This year’s graphic was designed to play on “is the glass half empty or half full” concept. Obviously, once the recipient rotates the bottle to fill their glass, the glass on the label becomes half full.

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