Lovely Package

Curating the very best packaging design

Velocità

November 28, 2011 | 4 Comments

Designed by Voice | Country: Australia

“Velocità is all about fresh and locally roasted coffee that is delivered direct to the shelf. Velocità (Italian for ‘speed’) takes the form of an express courier parcel. To emphasise the freshness of the coffee, each pack is labeled with bespoke hand-applied stamps that display the date of roasting and best before dates, and sealed with a custom-made ‘express’ adhesive tape.”

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Aqua Monaco

November 25, 2011 | 2 Comments

Designed by Schmidt/Thurner/von Keisenberg | Country: Germany

Natural Mineral Water Aqua Monaco is not only of special origin but also shows a challenging branding.

The glacier water’s source is situated in the “Münchner Schotterebene” which makes it a real Munich product. The world famous Munich beers use the same water which is more than 10.000 years old and a left over from the last huge glaciers. Aqua Monaco is captured pure and clean in over 150 meters under ground.

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Fiona Natural Soda

November 18, 2011 | 1 Comment

Designed by Bob Studio | Country: Greece

“Brand identity for Fiona Natural Soda, including logo, stationery, website and a series of packaging for a refreshment company.”

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Shokoladnica

November 17, 2011 | 15 Comments

Designed by Grisha Sorokin | Country: Russia

Packaging for coffee take away cups. The ingredients of each drink is illustrated on the cup to show that Shokoladnica provides quality coffee with deep knowledge of the best practice and to make each cup.

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CIELITO ®

November 16, 2011 | 18 Comments

Designed by Cadena+Asoc. Branding | Country: Mexico

CIELITO ® it is a Latin American reinvention of the coffeehouse experience. A place that surprises, comforts and engages all senses through its space, aroma, taste, color, and histories.

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Villa de Patos

October 27, 2011 | 4 Comments

Designed by Savvy Studio | Country: Mexico

“Villa de Patos is a family owned business founded in 1980 which aims to provide natural, healthy, fine products made with traditional Mexican techniques and the welfare of the environment in mind.

Illustration, handmade products, classic typefaces and photographs taken by the owners at different times, are the graphic elements used for the development of Villa de Patos brand identity.”

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Coca-Cola 125th Anniversary

October 23, 2011 | 12 Comments

Designed by Peter Gregson | Country: Serbia

“Peter Gregson designed a series of 6 different Coca-Cola cans for the celebration of Coca Cola’s 125th anniversary. We used old Coca-Cola ads and posters (from 1930’s, 1940’s) and implemented them in order to create the can that would remind of the Coca Cola’s longevity and, at the same, be something completely new.”

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Cocolino

October 15, 2011 | 1 Comment

Designed by Marx Design | Country: New Zealand

“Bebida Tropical enlisted the help of Marx Design to develop a new coconut water brand for the Dubai market. Cocolino was the result, designed in two formats: glass bottle and aluminium can. To represent Cocolino’s inherent freshness and purity, we chose to incorporate elements from nature into the design. Fresh green coconuts, a blue tropical orchid and a palm leaf texture running through the logo, help communicate the source of the product as well as its refreshing and wholesome properties. To compliment those blue/green shades, we decided to use a crisp metallic silver as a background, overlaid with a tone-on-tone pattern. On the raw can substrate version of Cocolino, this pattern becomes more distinct the colder the can gets.”

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Student Work – Broby Grafiska School of Communication

October 6, 2011 | 8 Comments

Designed by Lisa Furingsten, Ida Johansson, Stellan Rexmark  & Thomas Björksund | Country: Sweden

“Milko is a Swedish milk producer. There has been a recent downward trend in sales, our task was to make a redesign to boost sales on milk. Bottled water and vitamin supplements have increased in sales, we want to highlight milk as a healthy and natural alternative. By focusing on the freshness we gave a new input on milk.”

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FRS

October 5, 2011 | 2 Comments

Designed by Hybrid Design | Country: United States

“As the brand increased exposure and popularity, FRS wanted to bring new audiences into the brand who were looking for a healthy performance beverage with great taste.

Hybrid Design, San Francisco, amplified the flavor appeal by redesigning their core packaging to feel less like a supplement and more like a flavorful beverage. “We considered their top selling flavors as well as new additions to the line, and looked to visually represent the fruit juices in each flavor through the use of delicious imagery and bright colors” said Dora Drimalas, partner, Hybrid Design.

Six single serve 11.5 cans now feature bold fruit graphics and a color palette which evoke their natural fruit flavors and refreshing taste.”

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Lovely Package

Curating the very best packaging design


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