Lovely Package

Curating the very best packaging design

Antipodes

July 26, 2009 | 7 Comments

antipodes1

Country: New Zealand | Buy it

“It didn’t have to stand out on a supermarket shelf, because it would never be on one. We didn’t want it to stand out on a restaurant table either – even though it would most certainly be on one. We wanted it to compliment a table setting rather than dominate it. We believe the heroes of the table should be the wine and food, not the water bottle. So we kept the bottle short and fat and we kept it clean and simple. We wanted it to look as pure on the outside as it in fact was on the inside.”

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Embodi Fruit Juice

July 23, 2009 | 1 Comment

embodi

Designed by Blue Tagg | Country: United States

“Vibrancy and credibility were key factors ensuring a successful launch at Whole Foods.”

Student Work – Masha Ponomareva

July 22, 2009 | 2 Comments

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Designed by Masha Ponomareva | Country: Russia

Masha sent us this great project that she produced while studying at British Higher School of Arts and Design in Moscow.

“Artea consists of  a basis – black or green teas – and additional natural ingredients. The consumer has the choice to make the tea they want which coincides with their mood and situation. They can experiment, control and change the tea to their taste.

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Belvoir Fruit Farms

July 21, 2009 | 2 Comments

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Designed by Big Fish | Country: United Kingdom | Buy it

Many thanks to Big Fish Design for sending in this beautiful packaging for Belvoir Fruit Farms.
We love the organic typography and the slanted, colourful labels that help differentiate the brand from its competitors.

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Diet Rubyy Red Blood Energy

July 16, 2009 | 2 Comments

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Newly launched Diet version of Rubyy Blood Orange Energy drink. Does anyone know who is responsible for this design?

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100% Juice from Sopocani

July 16, 2009 | 2 Comments

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Designed by Peter Gregson Studio | Art Direction & Design: Jovan Trkulja & Marijana Zaric | Country: Serbia

Thanks to Jovan over at Peter Gregson Studio for sending in this stunning work. Be sure to check out their site for tons of other top notch design work.

“Peter Gregson Studio designed a new brandmark and packaging, bottles for juices and jars for serbian delectably products, made in monastery Sopocani. All products are organic and natural. The label is handwritten, implementing the spirit of the product.”

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Bulldog Gin

July 16, 2009 | 3 Comments

bulldog-bottle

Designed by Flow Design | Country: United Kingdom

Moshi Moshi Mind

July 15, 2009 | No Comments

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Designed by Designbolaget | Country: Denmark | Buy it

Award winning package designs for Danish brand Moshi Moshi. This simple yet colorful work picked up a gold at this years European Design Awards.

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IZZE Sparkling Juice

July 15, 2009 | 3 Comments

izze

Designed by TDA | Country: United States

“IZZE came from us hanging around in grocery stores amazed by all the clutter inherent on almost every package we put our hands on. We were determined to find a better, simpler way. We also wanted to make packaging for an organic, natural, juice-sweetened soda that would attract people who don’t care about that sort of thing. And the kids had to like it, too.”

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First Blush Juice

July 14, 2009 | 1 Comment

firstblush

Designed by Ferroconcrete | Country: United States

“First blush is the first grape juice made from wine grapes. Ferroconcrete developed a new creative expression to reflect the hues and colors of varietal grapes, aiming to communicate a more sophisticated grape juice.”

Lovely Package

Curating the very best packaging design


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