Lovely Package

Curating the very best packaging design

Celebrity Tea

December 11, 2012 | No Comments

Designed by Katerina Teterkina | Country: Russia

“This tea packaging design was created for the JAFF TEA brand from Sri Lanka. The idea of using a champagne bottle shape for the tea can came from the client. The task was to create the graphics for it, which would emphasize the festive mood of the packaging and make customers buy it as a present.”

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Evian x Diane Von Furstenberg

December 10, 2012 | No Comments

Designed by Diane Von Furstenberg | Country: United States

“Diane Von Furstenberg & Evian® have partnered to design the latest limited edition bottle, which reflects a playful celebration of life.

For the collaboration, DVF drew inspiration from her personal relationship with evian water and her own love of life: ”I am so excited about this collaboration because I have always loved evian and I think drinking water is one of the most important things we can do to love ourselves and love is life! To me it is all about living life to the fullest and I am so proud to work with evian to spread such an important message,” said Diane Von Furstenberg.

Diane von Furstenberg is the first American and female designer to join the renowned group of designers who have previously collaborated with the brand including Issey Miyake, Paul Smith, Jean Paul Gaultier, Christian Lacroix and Courrèges. Since launching in 2008, more than 10 million limited edition bottles have been sold in over 150 countries.

The bottle, composed of 100% recyclable packaging, is sealed with evian’s new screw cap design. The bottle also features a nod to DVF’s iconic mantras with “Water is Life is Love is Life is Water is..” which graces the bottle with her own distinct handwriting along with the ubiquitous heart DVF logo in a special hue of red, created exclusively for the Evian® collaboration.” 

Student Work – Morgan Sterns

December 4, 2012 | 3 Comments

Designed by Morgan Sterns | Country: United States

“The Restored water identity and packaging concept was strongly influenced by the process of taking highly treated wastewater that would have previously been discharged into the Pacific Ocean and purifying it using a three-step advanced treatment process. My main objective was to create a brand that would be a blueprint for water agencies throughout the world in order to help solve local water supply issues.

The logo and identity concept was inspired by patterns found in groundwater filtration systems while the packaging concept inspiration came from mixing clean lines with stainless steel, glass, and recycled wood materials. The final system resulted in the creation of a line of reusable water canteens that convey a modern and minimalistic approach to design while still functioning as a piece of art in the household.”

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Pump

November 24, 2012 | 2 Comments

Designed by Character Agency | Country: Russia

Energy drink concept from Russia.

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Today

November 11, 2012 | 1 Comment

Designed by Mara Rodriguez | Country: Spain

“With this project we tried to differ from the competition, as most of the designs use similar elements on their packaging which can be confusing.

We gave a dynamic yet casual feeling to the packing in order to attract a young audience, or people on the go.”

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Aigua de Vilajuïga

November 9, 2012 | 2 Comments

Designed by Studio h | Country: United Kingdom

“Studio h has created award-winning brand and packaging design for Aigua de Vilajuïga, naturally sparkling mineral water from the heart of Catalonia’s de Creus Natural Park since 1904, and famed for being Salvador Dali’s favourite water. Tasked with reviving this historic Catalan water brand by re-positioning it as a limited edition water for the global market, the Dali connection was taken as the inspiration for the unique brand personality.”

Open1

October 31, 2012 | No Comments

Designed by Curious Design | Country: New Zealand

“Whenever you need a healthy mood lift, just turn to Curious Design –as the creators of Open1 did!

Open1 is a refreshing alcohol-free tonic that helps lift your mood in a healthy way. Crafted on a foundation of carefully selected amino acids and natural plant extracts, Open1 encourages feeling more open, uplifted, and connected.

Curious was commissioned by US client Synaptent LLC to create packaging that reflected the positive social nature of the product. By clever use of interlocking circles encasing a ‘positive’ central icon, this design truly connects with the target consumer.”

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Coffee Supreme

October 6, 2012 | 4 Comments

Designed by Hardhat Design | Country: United Kingdom

“Coffee Supreme’s take-out cups were already known in NZ and Australia for being unusual, distinctive and quirky, so while we knew from our re-brand brief that they wanted the brand to ‘grow up’, we felt it was important they didn’t lose their individuality.

Ideally they also needed to convey Coffee Supreme’s love & enthusiasm for the handmade craft of making coffee, that they were confident and quirky, approachable and supportive, and staying true to the good old fashioned standards the company started out with.”

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Cafépod

October 5, 2012 | 2 Comments

Designed by B&B studio | Country: United Kingdom

“For 20 years, Nespresso has been the king of premium coffee pod systems, its exclusivity guaranteed by restricting capsule sales to specialist stores and online only. But when its design patents expired in 2012, the market for Nespresso-compliant capsules opened up to a host of competitors.

Our friends at Cafépod were first to market with a concise range of coffee pods exclusive to Waitrose stores. With just the name in place, our role was to create a brand identity, packaging and web presence with the potential to encourage Nespresso loyalists to switch to a brand from the supermarket shelves.

Inspired by Cafépod’s desire to democratise a premium product, we set about expressing the social aspect of the coffee moment with a pair of clinking cups. The aesthetic combines gourmet cues, vibrant taste and contemporary character, all carefullly balanced to capture our everyday luxury brief.”

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De l’Aubier

October 5, 2012 | 2 Comments

Designed by Catherine Petter | Country: Canada

“85% of the maple water harvested is returned to nature immediately after filtering to concentrate its sugars in the maple syrup production process. Élodie and Mathieu Fleury, a sister and brother whose parents are maple syrup producers, decided to take a different look at this natural resource and recover this maple water, separated from its sugars, to create the world’s only still water of its kind, a made in Quebec product of irreproachable quality: an innovative idea in a traditional sector with a sustainable development approach.”

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Lovely Package

Curating the very best packaging design


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