December 22, 2008 | 3 Comments
“Sweet’s Candy needed a rejuvenation for their century-old product and a face lift for their decades-old packaging. Something to match the quality of the product and launch it into a category all its own, Gourmet Taffy. The solution came in the form of the Sweet’s custom Taffy Twist Box. This unique design leveraged the talents of a local manufacturer to get out-of-country prices at an in-state establishment. As a result, Sweet’s has now sold over 750,000 units and counting of Signature Series products based on design alone. Now that’s tasty.”
December 18, 2008 | 2 Comments
Designed by 29 Agency | Country: United States
“Project 7 was developed on a cold fall night 2 years ago when the thought of the 7 deadly sins came up. I began to do some research on the history and origin and had a simple thought. What if man in his selfishness instead of focusing on abstaining from the 7 sins worked to help those that were a consequence of one of these 7? What if the “glutton” in this example which I fall into regularly stopped focusing on myself and started focusing on helping those that were starving. So take that concept and spread it over what we call the 7 most critical areas of need in the world, hence the name Project 7. So then the vision started playing itself out and I needed something to help get this initiative out there. So having a consumer goods background and a heart to see real change come about this company was created. I believe like most of you, that if we spent more time helping others, we can in fact, “Change the Score.”
December 7, 2008 | 3 Comments
“Consider it a world’s first: Chocolate bars offered in 100 different flavours. If you are in search of the yummiest and widest range of chocolates, start at the Chocolate Research Facility. Conceptualized by a serious chocolate lover, this new brand and concept boutique-cum-cafe located at Millenia Walk, draws focus to chocolates – both in taste and packaging. We put on our creative hats and taste buds to the test in this year-long project.”
December 5, 2008 | 2 Comments
“Every Christmas, the Darwin Press send confectionery to clients and associates by way of a seasonal thank you.
In 2007 they asked Purpose to find a more memorable and creative way of upholding the much appreciated tradition.
A selection of CMYK coloured jelly beans presented in a beautifully finished printed box did the job nicely, and showcased Darwin’s great printing skills.
November 30, 2008 | 1 Comment
“Selfridges wanted a special chocolate, to coincide with National Chocolate Week 2008, and the fact that – due to world events – people are spoiling themselves with little ‘treat’ purchases.
Purpose worked with restaurateur and Food Writer Laura Santini, and The Chocolate Society to produce some Hokey Pokey with a topical twist.”
November 25, 2008 | No Comments
Designed by Ned Wright | Country: United States
November 18, 2008 | 1 Comment
This unique chocolate pie chart is produced by New York designers Mary Matson and Matt Even from Mary & Matt.
November 15, 2008 | 4 Comments
Designed by Paprika | Country: Canada
Here’s a great collection of packaging for Galerie au Chocolate produced by Paprika.
November 15, 2008 | No Comments
Designed by PureEquator | Country: United Kingdom
“Strong colours turn these classy gift packs into must haves.”
November 13, 2008 | 3 Comments
“Office collaborated with 826 Valencia, a nonprofit tutoring center for youth, to reinvigorate its pirate supply storefront. We developed the store’s new identity, and conceptualized and designed nearly 50 new products. ‘Office has produced some of the most ravishing and funny buccaneer supplied yet known to man,’ said Dave Eggers, 826 Valencia founder and McSweeney’s editor. Reflecting the store’s wildly imaginative experience, the products represent 826’s mission to support creative expression. All proceeds directly benefit 826 Valencia’s writing programs.”