Lovely Package

Curating the very best packaging design

CLOT x Nike Air Force 1

January 4, 2009 | 2 Comments

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“The Nike Clot Air Force 1 comes in a special ‘Chinese Candy Box’ packaging set. Traditionally, Lunar New Year celebrations include offering sweets and other edible treats from a red lacquer box to ensure a ‘sweet’ year. Honoring this custom, the Nike Clot Air Force 1 packaging is a hexagonal red box with a partitioned tray layer, to hold shoe accessories, and matching lid. The box’s exterior is adorned with Clot graphics in black.”

Via Highsnobiety

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Vera Wang Look Parfum Elixir

January 3, 2009 | 1 Comment

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Designed by Monahan & Rhee | Country: United States | Font used: Bodoni

“For Vera Wang’s newest fragrance, Monahan & Rhee designed a secondary packaging program unique to the precious Parfum Elixir.

The two-box system for Look Parfum Elixir employs the watercolor paper of the product line, as well as its signature cool grey and bright orange color palette.

The bottle is nestled in a two-piece sliding tray carton that leverages the bold colors to present the bottle. The outer box utilizes the ribbon handle technique created by Monahan & Rhee for Vera Wang’s Fall 2008 Ready-to-Wear Jewelry line. The product logo on the outer box is abstracted as a blind embossing, wrapping the entire exterior to present different cropped views.”

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Levi’s® Bags

December 31, 2008 | 1 Comment

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Designed by Checkland Kindleysides | Country: United Kingdom

“Reflecting the Levi’s® store interior that is texturally rich, with a premium palette of materials, we created in-store packaging with a handcrafted feel.

Carrier bags and gift wrapping were developed using raw materials, an embossed logo, handwritten lettering and simple black and white photography.”

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Stüssy x Kuumba Fragrance Air Freshener

December 22, 2008 | No Comments

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Stussy gets together with Kuumba to create the Fragrance Air Freshener “World Tribe”. Kuumba is known for their production of scents and incense sticks and we have seen many collaborations with the brand over the years. This time the freshener comes in the form of a spray and will be released in Japan at the end of December.”

Via Highsnobiety

Johnny Cupcakes “Oven Mitt” Belts

December 7, 2008 | No Comments

Country: United States | Fonts used: House Industries Sign Painter Collection.

Johnny Cupcakes keeps packaging their products in creative and unique ways.

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Pasión for Fashion

December 4, 2008 | 1 Comment

Designed by Narrow House | Country: Spain | Fonts used: Perpetua

Pasión for Fashion is an online fashion store specializing in clothes and accessories. They first came to us to design their brand identity and to help them with the design of their website. At that time they had just started their business and their budget was particularly small, in fact we accepted bags, shoes and jewelery as payment.

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H&M Packaging

November 27, 2008 | No Comments

Designed by WERK | Country: Sweden | Fonts used: Bloc, ITC Einhorn, Sinaloa, ITC Avant Garde Gothic, Dynamo.

“Logotype and illustrations for H&M packaging project.”

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47 Million

November 14, 2008 | 1 Comment

Designed by WERK | Country: Sweden

“47 Million that offer celebrity jewelery by Australian designer Emmanuel Tsakiris, worn by none less that Beyonce, Fergie, Kylie Minogue and Angelina Jolie to name a few. The special hand-crafted package was made to promote the brand at Stockholm’s James Bond gala in October 2008.”

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Nike SB “Lobster” Dunk

November 4, 2008 | 2 Comments

Great attention to detail in this unique design for the Nike “Lobster” Dunk Low. The first 200 pairs came equipped with a lobster claw rubber band, a tee shirt, a condiment box (which included a lobster shell cracker, fork, bib, an extra set of laces, and wet nap) and a poster, all put into a traditional paper bag used by typical, New England lobster retailers.

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Shop at Maison Bertaux

October 10, 2008 | No Comments

Interesting clothing packaging designed by HarrimanSteel.

“In 2007, Eley Kishimoto joined forces with famous Soho patisserie Maison Berteaux. Called Shop at Maison Bertaux, it’s where fashion meets cake. We were tasked with creating the packaging for the clothing.”

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Lovely Package

Curating the very best packaging design


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