Lovely Package

Curating the very best packaging design

Student Work – Freddy Taylor

June 26, 2011 | 1 Comment

Designed by Freddy Taylor | Country: United Kingdom

“Cullisse (meaning nook of the garden) is a brand new rapeseed oil from the highlands of Scotland. Gently cold pressed from seed grown by the Mackenzies of Cullisse on their farm, the rapeseed is then hand-bottled by Robert MacKenzie, one of the fourth generation to produce food at Cullisse.

Concept: Whilst avoiding Scottish clichés, try to create a contemporary brand that reflects the tradition and quality of Cullisse rapeseed oil, through hand-blown, glass bottles and unembellished typography.”

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So Good… Naturally

June 25, 2011 | 3 Comments

Designed by JJAAKK Design | Country: United States

“Design concepts for a line of organic nuts and trail mixes. Hand-drawn type, patterns and a natural color palette make this packaging feel right at home on your next hike.”

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Student Work – Éva Valicsek

June 19, 2011 | 8 Comments

Designed by Éva Valicsek | Country: Hungary

Here’s an interesting egg carton from Institute of Applied Arts, Sopron student Éva Valicsek.

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Oleum Priorat

June 17, 2011 | 3 Comments

Designed by Atipus | Country: Spain

“From the union of several small producers in the Priorat region, come these high quality oils. The graphics are meant to emphasize the ecclesiastical character of this area and enhance the exclusiveness of the product.”

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Crown Maple Syrup

June 14, 2011 | 7 Comments

Designed by  Studio MPLS | Country: United States

“Studio MPLS created a distinctive brand identity and visual brand language for the world’s first brand of super-premium maple syrup.  Evoking the natural elements that abound in the majestic stands of Crown Maple sugar maples, the brand communicates the fusion of natural goodness of the real maple syrup and the sophisticated state of art production techniques that make it the purest maple syrup on earth. Graphic iconography influenced concept package design, secondary packaging, and collateral.”

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Student Work – Andreu Zaragoza

June 13, 2011 | 1 Comment

Designed by Andreu Zaragoza | Country: Spain

“This project consisted of designs for two different types of olive oil from Turó Blanc. One is a limited production, ecological olive oil and the other is an industrial produced product that will be sold in supermarkets.”

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Doves Farm Organic

June 9, 2011 | 2 Comments

Designed by Studio H | Country: United Kingdom

“As part of their ongoing packaging design work for Doves Farm Organic, Studio H has designed their range of new Gluten Free cereals.

Keeping the illustrative tradition established by Studio H for the brand, in particular the iconic Choc Stars Cereal pack, Rob Hall, Creative Director, worked with Swedish illustrator Petra Borner to create illustrations that are not too serious and appeal to both adults and children. They also help to create a continuing strong voice for Doves Farm.”

Student Work – Freddy Taylor

June 7, 2011 | 15 Comments

Designed by Freddy Taylor | Country: United Kingdom

Brief: Walk into any supermarket, choose a brand you dislike and re-brand & re-package, anything goes.

Concept: Try and reflect the honesty of the organic brand and product through innovative packaging and a new logo.

Prototype: Made from shower curtain, sealed with hair straighteners and then screen printed.”

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National Trust

June 6, 2011 | No Comments

Designed by Studio H | Country: United Kingdom

“Studio H was commissioned to re-design National Trust’s entire retail packaging, with a brief to refresh public perception and bring coherence to a hugely diverse product range. The National Trust is the UK’s largest heritage charity, preserving and protecting buildings, countryside and coastline for future generations and encouraging everyone to visit and enjoy their national heritage. It was important that the re-design reflected National Trust’s culture and engaged with their visitors.

Studio H created a range of icons depicting images associated with National Trust that can be flexibly applied across different several product ranges from chocolate to stationery. For confectionery and biscuits Adrian Johnson was commission to produce a range of architectural based illustrations.”

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B Honey

June 5, 2011 | 9 Comments

Designed by Pereira & O’Dell | Country: United States

“B, The Honey Cachaça stinger, co-founded by Formula 1 driver Nelson Piquet Jr. and friends, hit the market this month in Brazil. The visual identity and branding of the rum was created by the U.S. office Pereira & O’Dell and Rio 6D agency was responsible for web and print part of the brand.

“B” is made ​​with sugar from the region of Brazil and refined to create a perfect blend of sweet and citrus, adding honey, lemon and generous doses of sophistication, from the recipe to the packaging. Thus, we transform a simple drink a remarkable ‘sting shot’.

With a clear path to reach consumers in full in other countries, “B ” will arrive later this year to the United States”

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Lovely Package

Curating the very best packaging design


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