Lovely Package

Curating the very best packaging design

Eggshell Puddings

January 23, 2010 | 1 Comment


Manufactured by Cocoro No Akari

Check out this interesting packaging solution for egg pudding housed in eggshells! Since our Japanese is a little r

Celulitis Nunca Mas. Grandes Ventas.

usty to say the least, the trail to find the creator of this concept deadened pretty rapidly. We’d love to know, so if anyone has any information please feel free to email us or leave a message in the comments below.

via PingMag

Celulitis Nunca Mas. Grandes Ventas.

Botanical Bakery

January 18, 2010 | 6 Comments


Designed by DBD International : Country: United States

“Creating the lips out of a leaf was the perfect match, since the lips, like lipstick, can change with each flavor as the lips ‘announce’ the flavors to the customer. The ‘grinning leaf lips’ with the tag line ‘Natural. Delectable. Unapologetic.’ is a match made in heaven.”



January 16, 2010 | 3 Comments


Designed by Rocío Martinavarro | Country: Spain

“Visual Identity for a new artisan bakery chain in Valencia, Spain. Contemporary reinterpretation of the traditional ear of wheat, the bread’s main ingredient, to form a pattern that is easily recognizable. The brand instantly stands out among the average bakeries that use literal illustrations of wheat in their visual identity. The ear wheat pattern also reminds of antique artisan techniques such as woven esparto baskets, used to display the bread, or opus spicatum, used to build stone ovens in the past.

The naming concept of PanPan is based on word repetition in order to emphasize authenticity. Bread bread, as in real bread. This system is carried throughout most packaging materials under one slogan with double meaning: “PanPan. You will repeat”.


LA Organic Olive Oil

January 14, 2010 | 4 Comments


Designed by Philippe Starck | Country: France

World renowned designer Philippe Starck worked with LA Organic in developing and designing their line of organic olive oils. Blending a minimally designed label with a unique structure, Starck succeeded in creating a package design which stands out amongst the plethora of competitive olive oil brands.


Zeitun Olive Oil

January 11, 2010 | No Comments


Designed by Grafikart | Country: Chile

“Zeitun is a new Olive oil produced in Chile. The name Zeitun derives from the Arabic word which means ‘olive’. As the olives origins are in Asia Minor we found it an interesting and very different name from the other oils in the market. The shape of the bottle also reflects its ancient heritage. The graphics are very simple and emphasize the tradition, they are screen printed on the bottle. The product is handcrafted, the olive trees grow on the slopes of the pre-andean mountain range and are watered with mineral water from a spring on the estate, thus making an outstanding olive oil. With all this the product gets an overall appealing look and separates it from the rest on the shelf. It has a gourmet target so it will be sold specialized stores. This year is the first bottling of the product with total production of 15.000 litres.”


Student Work – Thiago Calza

January 11, 2010 | 2 Comments


Designed by Thiago Calza | Country: Brazil

Illustration driven student work from Thiago Calza for Galo Parade organic olive oil.

Yorkshire Dales Meat Co.

January 8, 2010 | 8 Comments


Designed by Robot-food | Country: United Kingdom

“Yorkshire Dales Meat Company is a supplier of fine meat products to catering and they also produce a range of premium sausages to supply supermarkets. Their current sausage pack is wrapped in film with an almost unbranded white sticker applied. They approached us to look at packaging design concepts to increase their supermarket distribution, shelf shout and sales volume.


The Gracious Gourmet

January 3, 2010 | 5 Comments


Designed by Mucca Design | Country: United States | Font: Abadi

“The clean, minimal typography and bright colour palette of the packaging lend a modern, sophisticated appeal, while classic botanical illustrations communicate the all-natural, homemade essence of the products.

Organic Honey

December 30, 2009 | 7 Comments


Designed by Marcel Buerkle | Country: South Africa

This elegangt, copy driven packaging concept is the work of South African based designer Marcel Buerkle. The shape and cleanliness of the design almost gives it a bit of a high end perfume look and feel.


Student Work – Timothy Batterham

December 29, 2009 | 2 Comments


Designed by Timothy Batterham | Country: Australia | Fonts: Metroscript (modified), FF DIN

“The brief was to brand and design packaging for Organi-yum. The brief stressed the need for packaging that suited its organic style. This is a Rendering of the yoghurt design, a PLA plastic (biodegradable plastic) film design with a tear top and zip lock to re-seal.”

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Lovely Package

Curating the very best packaging design