June 16, 2009 | 3 Comments
Designed by Asprey Creative | Country: Australia
“The new Connoisseur brand is a bold and contemporary reinvention that gives it far broader appeal, greater longevity, and the flexibility to migrate to other categories. The packaging clearly brings consumers’ focus back to the product through distinctive and very brand-ownable product imagery. At the same time we have reinforced Connoisseur’s premium, market-leading positioning with an elegant and strikingly minimalist design.”
June 12, 2009 | No Comments
Designed by Big Fish | Country: United Kingdom
Dark, matte cardboard and delicious typography communicate Gü’s mission to evoke “the nostalgic memories and magical smells of baking with chocolate”.
June 11, 2009 | No Comments
Designed by Eduardo del Fraile | Country: Spain
Unique structural design from Eduardo del Fraile. 2009 D&AD Awards winner.
“Soso is a brand of high-quality salt. The client was looking for a distinguishing packaging that would change the current reference in the delicatessen shelves. The salt comes from a salt mine right next to a nature reserve in Santiago de la Ribera, Spain. An egg is the perfect container, its own shell is the packaging, it was decided that the shape of the egg would be reproduced for the product container and salt cellar.
June 10, 2009 | 10 Comments
Designed by Campbell Hay | Country: United Kingdom
“Lola’s Kitchen bake yummy cupcakes and bring them round to your house. The obvious popularity of this idea meant Lola’s needed a strong brand identity to help support their growth.
We coined the line ‘Hand Crafted Cupcakes’ to communicate the essence of what they do, and designed them an identity to illustrate the nature of their business across all media, from a sugar coated logo to pastel coloured stationery and packaging, and even – quite literally – the icing on the cake.”
June 10, 2009 | 2 Comments
Designed by Pepe Gimeno | Country: Spain
“The brief for the packaging for SIVARIS was twofold: to raise product awareness and profile, and to do so with a considerable economy of means. To achieve these goals, we based the graphic design exclusively on typography and color to distinguish the different varieties of rice. The packs are made with tubes and lids already existing in the marketplace, with the graphics are laser printed on kraft paper labels which are then adhered to the tube.”
June 2, 2009 | No Comments
Designed by Louise Fili | Country: United States
“The design for this grapeseed oil for chef Jean-Georges Vongerichten combines a California and French sensibility—a West Coast color palette against a Provencal background motif.”
June 1, 2009 | 2 Comments
Designed by Turner Duckworth | Country: United Kingdom
“Waitrose has been our client for over 15 years. We like to think our designs reflect their values. Effective, with style. Sales with wit. Originality with relevance.
Bee or honey twizzler – whatever you see, it makes you want toast and honey.”
May 25, 2009 | 48 Comments
Designed by Antrepo Design Industry | Country: Turkey
“We love the minimal salt & pepper shaker design but we want some industrial touch in our life. Our new concept is for your dining table. These are the last members of “the I’m not product series” ( other part of series: TunerTime, Minutuner, TimeTuner. )
Created by Antrepo Design Industry as “Salt&Pepper Cell” and it is like a D size battery also the dimensions too. Material used is stainless steel and glass, the power indicators on the sides correlate to the amount of spices left in the shakers, before refill time. The color options are Red & Turquoise or Black & White.”
May 12, 2009 | 6 Comments
Designed by Si Thorpe | Country: United Kingdom
“Brand packaging for an ethicaly minded egg company, who specialise in organic, free range and traceable eggs.”
May 11, 2009 | 3 Comments
Designed by Happy Forsman & Bodenfors | Country: Sweden
“Salt is such an elemental ingredient – spice, condiment, preservative – we sometimes forget to see it in the grocery aisle. Happy’s distinctive clear top on this pretty gourmet salt package makes it highly noticeable.”