Lovely Package

Curating the very best packaging design


November 28, 2008 | No Comments

Designed by Vignelli Associates | Country: United States

“Made with the best wheat in the world and processed in their own mills, this is one of the very best quality of pasta, made in Poland with Italian equipment. We designed a new logo and all the packages, which are red for the large market, and clear for the gourmet line, with the identification on a hanging booklet describing the product.”



November 27, 2008 | 1 Comment

Designed by Paprika | Country: Canada

Great Illustrations, and hand drawn package designs from Paprika.



November 19, 2008 | 3 Comments

Designed by Honey | Country: United Kingdom | Fonts used: Cooper Black, Futura

“This is about authenticity & the personal touch. A shopping list on the back & easy to follow recipe complete the customer journey, assuring them that they can make it.”


Galerie au Chocolat

November 15, 2008 | 4 Comments

Designed by Paprika | Country: Canada

Here’s a great collection of packaging for Galerie au Chocolate produced by Paprika.



November 12, 2008 | 4 Comments

Designed by Purpose | Country: United Kingdom

“For their first Christmas, newly established printers Greenford Printing wanted a memorable way to promote their business and at the same time wish their valued clients a ‘Merry Christmas and Happy New Year’.


Azita’s Almost-All-American Hot Sauce

November 12, 2008 | 6 Comments

Designed by Michael Freimuth | Country: United States

“The packaging designs for Azita form a system of abstracted flames from their silhouettes; the designs for each is language literally pulled from conversations with Azita and are indicative of the talkative, expressive nature of the chef and her recipes.”


Tank Goodness

November 7, 2008 | 1 Comment

Designed by Spunk Design | Country: United States

“Taste these hot-‘n’-bothered, gooey-gourmet, let-the-chips-fall-where-they-may, delivered-to-your-door-cookies and mere flowers will wilt in comparison. Spunk mixed up the logo, stationery, T-shirt, website, package and cookie car design, baking a brand that appeals to an audience hungry for sophisticated quality.”


Fruta Del Diablo

November 5, 2008 | 2 Comments

Designed by Moxie Sozo | Country: United States

“There are a wide variety of salsas in the marketplace, with offerings from small start-ups and international corporations alike vying for consumer dollars. Moxie Sozo wanted to create salsa packaging for Fruta Del Diablo that would distinguish it from everything else on the shelf and establish credibility for an unknown brand. By using hand-drawn illustrations inspired by the woodcuts of Mexican artist Jose Guadalupe Posada, we were able to lend authenticity to the salsa while reinforcing the product’s heritage in traditional Mexican cuisine.”


Tesco Ingredients

November 3, 2008 | 4 Comments

Designed by P&W | Country: United Kingdom

The Brief: New range of cooking ingredients based products. The Solution: Taking a leaf out of cookbooks to inform and inspire people to use the products.”



October 29, 2008 | No Comments

Designed by BVD | Country: Sweden

“Create a strong and totally unique café experience: from concept and name, to graphic profile and packaging. The concept needed to be warm, welcoming, honest and genuine and targeted to young professionals”


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Lovely Package

Curating the very best packaging design