Lovely Package

Curating the very best packaging design

My Olive Tree

April 8, 2013 | 6 Comments

Designed by mousegraphics | Country: Greece

“The brief: “we have been producing olive oil for many years, growing trees in our family’s homeland in the Peloponnese. We now want to bottle it, mainly as a present for our friends and family”. The target audience: foreign clientele. People who can appreciate product provenance and family care.”

The design: it is very rare for a client to come to us with the simple request of “creating a family gift” and this is exactly what happened in this case. We were asked to create a product identity -naming and packaging design of a product – which was meant to address first of all the members of a Greek family of olive oil producers in Karpofora, Messinia. We had to pay tribute to a strong, living tradition and this is exactly what we did.”

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Student Work – Zoe Blow

April 4, 2013 | 3 Comments

Designed by Zoe Blow | Country: Australia

Organic gelato packaging for a conceptual brand called Willow and Sage from RMIT student Zoe Blow.

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Student Work – Yonatan Sheinker

April 1, 2013 | 1 Comment

Designed by Yonatan Sheinker | Country: Israel

“Identity and Packaging “Tahanat Lehem” (The Bread Mill), experimental bakery brand focusing on new and innovating breads. The bakery taking it’s values from the first entrepreneur Moses Montefiore who boldly built the first neighborhood and wind mill outside the Jerusalem walls combined with modern science and molecular gastronomy.”

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Two Hands

March 28, 2013 | 1 Comment

Designed by Shout Design | Country: New Zealand

“George Weston Foods were looking to refresh the packaging of their artisan bread range “two Hands”. The task was to inject more craft and evoke the feel of locally baked bread.

The Solution was inspired by the blackboard of small New Zealand deli’s and bakeries. The typography was hand crafted by Jo Tronc of watermark illustration as both the client an Shout felt to live up to the brand name and values hand typography was the only answers.”

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Pfeffersack & Soehne

March 26, 2013 | 3 Comments

Designed by Pfeffersack & Soehne | Country: Germany

“The handcrafted gourmet spices from Pfeffersack & Soehne got addition to the family.

Premium vanilla from Madagascar in corked glass tubes ennobled with a black wrapping, featuring hand finished labels and a retail packaging made of stapled cardboard.”

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Lékué Citrus Spray

March 7, 2013 | 1 Comment

Designed by Nomon Design | Country: Spain

“Art direction and graphic design of Citrus Spray allowing to spray fruit juice directly from the citrus to flavor dishes, drinks and cocktails.”

Waxing Kara

March 6, 2013 | 4 Comments

Designed by Funnel | Country: United States

“As a former graphic designer and teacher of graphic design, I figured this would be a short and simple journey—one that I could handle solo. That was a year ago.

Even though I had done package design before, I quickly decided I was under-qualified to do my honey package design. This occurred to me when my nephew’s girlfriend gave me a candle gift so uniquely packaged that I had to call the candle company and ask for the designer’s name.”

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NOLA’S

March 6, 2013 | No Comments

Designed by MDG | Country: United States

“NOLA’S is a local startup fresh foods company. MDG was tasked with creating an original brand image & identity for NOLA’S. Our client had a vision, “Think June Cleaver meets a Vargas pin-up.” That in mind, we worked with illustrator Mark Stutzman to craft the face of the brand, the lovely Ms. Nola. From there, we created an original logo mark and packaging concept and NOLA’S Fresh Foods was off. In select stores now!”

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PANON Dairy

March 5, 2013 | 1 Comment

Designed by Peter Gregson | Country: Serbia

“Peter Gregson Studio designed the packaging and ID for new brands of organic and non-organic milk, yogurt and kefir called PANON® and BIOPANON®. They are produced in 0.5 and 1 liter packaging. We saw this task as an opportunity to go back to the “basics” both in design and tradition. So, we used the pattern of traditional embroidery and turned it into a simple graphic form.”

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Pipers Crisps

March 1, 2013 | 1 Comment

Designed by Founded | Country: United Kingdom

“We redesigned the identity and packaging for Pipers Crisps, the idea was deemed too extreme in the end, but we loved the work so much we wanted it to see the light of day. We commissioned illustrator Matthew Green to help develop the Piper and his world of friends to depict the various incredible Piper flavours.”

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Lovely Package

Curating the very best packaging design


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