Lovely Package

Curating the very best packaging design

GOGO

January 19, 2011 | No Comments

Designed by Tomato Košir | Country: Slovenia

GOGO is an innovative, high end line of food supplements created by Fidimed.

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Student Work – Jenny Pan

January 19, 2011 | 1 Comment

Designed by Jenny Pan | Country: United States

Jenny Pan is currently a graduate MFA graphic design student at Academy of Art University. There’s no doubt that she has a bright future as a professional designer ahead of her.

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Kent Brushes

January 13, 2011 | No Comments

Designed by Kent | Country: United Kingdom

“Kent is the world’s oldest brush manufacturer, and luckily seen by most as the world as the finest brush makers. We have been making our products for 234 years (founded in 1777!). We sell our brushes globally and employ about 28 staff.

One of our ranges is called ‘FINEST’ – these brushes range from £20-£45 and are all hand finished wooden brushes. The current pack had many issues that desperately needed addressing, they were hard to open, they were susceptible to tearing and damage, it was hard for customers to identify which brushes were for men and which brushes were for women, they were a nightmare to construct, in some cases the company logo was wrong, the list goes on…”

We are honoured to exclusively showcase this great work from a company with such pedigree on Lovely Package.

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Women’secret Press Gifts

January 4, 2011 | No Comments

Designed by Base | Country: Spain

“Every season Women’secret sends out press gifts. Creative pieces which contain the seasons key garments which continue to surprise the press season after season.”

Joanna Vargas Salon

January 4, 2011 | 1 Comment

Designed by DBD International | Country: United States

“New York City’s premier boutique for skin care to the elite, after completing the brand identity, bags were needed that extended the line’s brand vocabulary. Two distinct tissue papers were ordered as part of the “package” to compliment the espresso-colored bags, the brown fabric handles and the gold foil.”

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Agrado Cosmetics

January 2, 2011 | 1 Comment

Designed by Estudio Marisa Gallén | Country: Spain

“Packaging for Agrado Cosmetics hair line. Despite being targeted to mass consumers and distributed in general supermarkets, we believe it is possible to offer low cost basic consumer products in lovely packaging. People deserve it. This project was commissioned by Estudio ZYX.”

American Crew

January 1, 2011 | No Comments

Designed by Karsh\Hagan | Country: United States

“These boxes were designed for American Crew’s Holiday Gifting by Karsh\Hagan. The system includes three boxes, a bag and a matching booklet. The boxes are designed with two hits of black ink – one for the box and one to achieve the pattern. The labels and box names are printed with metallic ink.”

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Tesco Health & Beauty

December 31, 2010 | No Comments

Designed by P&W | Country: United Kingdom

“International Design Consultancy P&W has redesigned the packaging for Tesco’s health and beauty essentials range. The range, comprising of items such as shampoo, bath soak, shower wash is entry price point but needed to convey added value and quality. The design solution had to be unisex in some areas and have the potential to extend beyond heath and beauty.

Bold use of typography and benefit tone of voice with simple graphics make for a strong identifiable range. The result is a distinctive solution that has plenty of brand stretch for future categories.

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Student Work – Tyler Hamilton

December 30, 2010 | No Comments

Designed by Tyler Hamilton | Country: United States

“Dr Bronner’s liquid soap, lotion, bar soap, body balm, and 4 pack sampler of shampoo, conditioner, soap, and lotion.”

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Student Work – Jadyn Klassen

December 24, 2010 | 1 Comment

Designed by Jadyn Klassen | Country: Canada

“This is a repackaging design of Murray’s Superior Hair Dressing Pomade.

I decided to keep the orange tin because of the equity that it holds. I have focused on the history of the brand through type, illustration and slogans that have been collaged into the design on the tin. This was a project that included a new logo as well as a campaign.”

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Lovely Package

Curating the very best packaging design


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