January 7, 2010 | 6 Comments
Designed by Pentagram | Country: United States | Fonts: Nobel BL, Belizio
Paula Scher (partner-in-charge and designer) and Lisa Kitschenberg (designer) have redesigned the identity and packaging for renu® multi-purpose solution, one of Bausch + Lomb’s signature products and the category leader in contact lens solutions. The renu® identity and packaging have been designed to stand apart from the competition in the category, which includes brands from manufacturers like Alcon, Allergan, Johnson & Johnson and Ciba Vision. The packaging of all these brands uses colors of blue and green and motifs of waves, curves and circles (or bubbles) to allude to water, liquid and moisture. The new renu® packaging drops the allusion and uses an actual photograph of a wave of water that wraps around the package.
January 3, 2010 | 3 Comments
Despite somewhat arbitrary typography choices, these quintessentially English toiletries are packaged in beautiful floral patterns created over the years by Cath Kidston, a designer best known for her range of textiles and home accessories.
December 31, 2009 | No Comments
Designed by Duffy & Partners | Country: United States
“Minneapolis based Duffy & Partners designed this beautiful packaging for Thymes’ Lavender brand. This collection includes bath salts, bodywash, and hand lotion. The subtle yet luscious play on the various shades of lavender evokes warmth, beauty and luxury for the senses.”
December 30, 2009 | 1 Comment
Designed by Through Smoke Creative | Country: United States
December 29, 2009 | No Comments
Country: France | Font: Plantin
“After the success of their first perfume collaboration on Scent One: Hinoki, Comme des Garcons links up once again with UK magazine Monocle.”
December 24, 2009 | No Comments
Designed by Lisa Llanes | Country: United States
“Belly Sutra is a line of scrubs that invigorates and smooths the skin, specifically formulated to be safely used during pregnancy.”
December 24, 2009 | 10 Comments
Designed by Tiffany Shih | Country: United States
“This is a concept for a “RePackaging” assignment in which I chose to repackage bras. The packaging was inspired by a KBG commercial in which a young man asks how to tell his girlfriend’s breast size. The answer was to simply relate them to a piece of fruit: “Are they apples, oranges, or grapefruits?”
I thought it was a hilariously cute ad and decided to create a line of bras whose packaging corresponded with the appropriate fruit sizes. A cups are apples and B cups are oranges and etc. Since the concept was very “fruity” in nature, the dingy hangers that lingerie normally came with seemed no longer appropriate as I wanted something light and playful.”
December 22, 2009 | 7 Comments
Country: United States
Playful and fun packaging for Life NK health and beauty products. Does anyone know who is responsible for this lovely work?
December 17, 2009 | 2 Comments
Designed by SeriesNemo | Country: Spain
“Project Woman Cosmetics. The redesign of the cap determines the shape of the trunk of the pack. The exercise is to design a complete family of products from common element – the leaf-shaped stopper -. The family is composed of individuals clearly defined by differences in the shape of the container but also in the techniques used for decoration and graphics.”
December 15, 2009 | 5 Comments
Designed by Julian Baker | Country: United States
A very nice selection of work from Watkins College of Art and Design in Nashville, TN graduate Julian Baker.