Lovely Package

Curating the very best packaging design

L’eaundry

May 26, 2014 | 8 Comments

Designed by KOREFE | Country: Germany

“Concept and a design for a new laundry detergent by The Deli Garage: L’eaundry, a luxury laundry detergent that smells and looks like a high-class perfume. To treat your second skin like your first. Bottles in the shape of vintage chemists’ bottles establish the connection to washing agents while the typography and formal style fully invoke the world of fine scents. Available in two scents: Figue pour femme. Olibanum pour homme.”

Comments

8 Responses to “L’eaundry”

  1. Wilfred
    June 24th, 2014 @ 11:42 am

    Reminds me of comme des garçons’ STANDARD fragrance: http://www.designboom.com/marketing/artek-comme-des-garcons-fragrance/

  2. Ralle
    July 15th, 2014 @ 6:09 am

    ^ yep, thought the same, totally ripped off – shame on you!

  3. Andres
    August 6th, 2014 @ 8:22 am

    It is amazing <3

  4. Mia
    August 8th, 2014 @ 1:18 pm

    Chic & elegant ! Style for senses !

  5. leigh
    August 9th, 2014 @ 4:06 am

    like the design and gives your clothes that special extra

  6. Franziska Josteit
    October 6th, 2014 @ 2:42 am

    This is such a great way of positioning a common product into a niche market!!! Just amazing!

  7. Melanie
    October 6th, 2014 @ 9:12 am

    I like the bottles’ clean and simple yet elegant and sophisticated look!
    It has this low-key apothecary appearance as first impression, but the balanced shape and clear labeling adds a special twist. I keep my bottle of L’eaundry on a shelf in the living room, as it is too beautiful to hide in the laundry room!

  8. Bonnie
    October 10th, 2014 @ 5:03 pm

    IN LOVE WITH L`EANDRY…

    I LOVE THE DESIGN…
    I LOVE THE SMELL…

    P.S.
    MY SILK BLOUSES LOVE IT TOO…

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