Lovely Package

Curating the very best packaging design

Beer Bread

May 23, 2014 | No Comments

Designed by Carine Nguz | Country: DR Congo

“You like bread. You like beer. You’ll love BarrettsRidge Beer Bread. What started out as one of Grandma’s secret family recipes is now available to all who reckon that the time has come to end the unholy separation of beer and bread.

This product speaks for itself. Made by a real person and truly simple to prepare; it naturally looks, smells and tastes delicious. I wanted to create packaging that doesn’t feel mass-produced, that evokes wholesome home-baked goodness and a fresh twist on heritage.”

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SMFBeer

April 25, 2014 | 2 Comments

Designed by Nicklas Hellborg | Country: Norway

“What would one of Norway’s leading advertising agencies be without it’s own homemade beer? Well, thirsty is probably one of the things so we decided to brew our very own IPA beer at our office in Oslo to treat both our clients and our selves with.”

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RuTT Beer Brewery

March 11, 2014 | 1 Comment

Designed by StudioMax Design | Country: United States

“RuTT Beer Brewery is a small company from the Tampa Bay Area born with a passion for craft beers. We produce Gluten Free specialty beers rich in flavor, aroma and personality.”

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Austin Beerworks IPA

April 22, 2013 | 1 Comment

Designed by Helms Workshop | Country: United States

“Working with Austin Beerworks to name and package their new IPA series posed a few unique challenges.

The brewery planned to produce a different IPA every two months, ranging from traditional to experimental IPAs, and to distribute them as a limited-release series throughout the year. With each beer release being smaller than the minimum run of cans, we needed to design a single packaging solution and naming convention that could be used for all eight IPAs.”

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Equator Beer

March 7, 2013 | 4 Comments

Designed by Equator Design | Country: Australia

“In the run up to the summer (in Australia), Equator Design’s beer was a small production run of home brew style Pale Ale which we brewed ourselves in our Sydney Office to distribute to our clients. The objective of the beer was to create a beer that not only encapsulated everything that we as an agency are about but to ‘create an impression’ with our current and prospect clients. We decided to do just that with the labels, deboss them to ‘create an impression’ on the thick stock through a local printing firm’s letterpress machine.

The bottle case’s were lovingly crafted by our very own Studio Manager (Master Brewer), Peter Bradley who is a genius when it comes to making anything from native Australian wood. He spent weeks producing a number of boxes which in turn created massive impact when they were distributed to our clients.

So many of our client briefs of recent are requiring us to engage the ‘five senses’ when defining our creative approach to the design briefs. Tactility or touch was key to this self initiated brief and the label demonstrates that the sense of touch is also vital when considering the path to purchase for consumers. Executed well tactility can add perceived value and indeed add to the overall brand experience.

The 5% Pale Ale is perfect for a late spring session anticipating the warm summer months just around the corner…”

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Bob Studio’s Original Super Beer

February 27, 2013 | 1 Comment

Designed by Bob Studio | Country: Greece

“A special packaging design for the ‘Super Beer Tournament’, the 1st foosball tournament of last season that took place in Bob Studio, in October.

The enthused participants had the chance to enjoy great homemade beer and 5 hours of pure sportsmanship, while in the end they got to take home with them the 100 screen-printed glass jars, along with additional material, like t-shirts and posters. The Super Beer was brewed and bottled in Zafir Beer home brewery.”

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Modern Times Beer

February 22, 2013 | No Comments

Designed by Helms Workshop | Country: United States

“Austin-based branding and design firm Helms Workshop is proud to unveil the results of their latest client collaboration with Modern Times Beer: a stunningly gorgeous can design that will represent the California-based brewery on retail shelves in 2013.

“From the moment I started working on Modern Times, I knew I wanted packaging as magnificent as the beer I planned to put in it. So I went out and hired a design ninja to craft the cans,” says Jacob McKean, owner of Modern Times Beer.  The result is “so devastatingly tasteful, a koozie would be a crime!”

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Trophy Beer

January 21, 2013 | 3 Comments

Designed by Galima AkhmetzyanovaPavla Chuykina | Country: Russia

“Hunting is one of the oldest human instincts. Do not restrain yourself. Let’s go into the wild. Ignite your hunting passion and feel the rush of adrenaline. Track down a prey. Get your trophy.”

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Tiger Beer Limited Edition

December 14, 2012 | No Comments

Designed by Ground4D | Country: Ireland

“After the relaunch of Tiger Beer in Ireland last year, Dublin agency Ground4D have worked with four international artists to design the Tiger Beer Limited Edition box collection. The illustrations appear on the outside of these bespoke boxes which contain a Tiger Beer glass. Peter O’Dwyer, creative director of Ground4D explained that “we wanted to create a four sided canvas for the artist to display their interpreations of what makes Tiger Beer and Asia distinct”. The artists who’s work appears on the boxes are Gisèle ScanlonWill Barras, Jasper Wong and Kozyndan. If you’re fortunate enough to live in ireland, you’ll be able to pick a set up in select off-licenses.”

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Duff Beer

October 15, 2012 | 7 Comments

Designed by ROCKER / STUDIO | Country: Argentina

“We wanted to see how some non-real brands would look like in the real world, so we started with our favourite: Duff Beer.

For this concept proyect, we focused on the city of Springfield, as the hometown for the Brewery. To emphasize the concept of tradition, we simulated a portrait of Jebediah Springfield.

This is what we think Duff Beer could be in the real world: A Noble Spirit.”

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Lovely Package

Curating the very best packaging design


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