Lovely Package

Curating the very best packaging design

SOCOM Special Forces Media Kit

August 19, 2011 | 1 Comment

Designed by GR/DD | Country: United Kingdom

Brief: In conjunction with the release of third person military shooter SOCOM Special Forces for the PlayStation 3, GR/DD has created this unique media kit. The premise of the game revolves around a revolutionary army that has seized control of one of the world’s most vital waterways; threatening to disrupt the global economy. Your mission is to step into the well-worn boots of the Ops Com, a NATO Operations Commander of an elite, five-man squad and eliminate the threat.

Design: GR/DD has designed a unique inflatable, limited edition media kit that includes a set of documents designed to show off the game’s unique features, such as it’s PlayStation Move control and stunning 3D graphics, as well as housing both a game and asset disc. The design concept stems from the premise of the game itself, designed as an “Aqua Drop Package” dropped from the air and inflated on impact with the waterway, protecting the briefing documents within from the elements and surrounding water. Weapons chart, Move controller instructions, map, surveillance photos, game and assets disc and dog tags form the contents of this military themed briefing package.

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Student Work – Jennifer Wijaya

August 18, 2011 | 0 Comments

Designed by Jennifer Wijaya | Country: United States

“As a part of advanced packaging class in the Academy of Art University in San Francisco, the assignment was to pick an existing California winery to design their wine label. T his include designing two lower-tier wine, Cabernet Sauvignon and Chardonnay, priced on $40 per bottle, and a higher-tier Cabernet Sauvignon priced at $150 per bottle that comes with a wine case. I picked  Opus One Winery,  America’s first, ultra-premium brand wine born under the partnership of Chateau de Rothschild and Robert Mondavi. The main goal is  to reflect their exquisite and delicate wine production technique through the new label. The inspiration came from the 1800s music sheet covers, after referring back to the meaning of the word Opus (the first masterwork of a composer), but still keeping it modern and current.”

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Axom 3

August 18, 2011 | 0 Comments

Designed by Blend-it Design | Country: Israel

“Axom 3 is the new generation of Omega 3 body supplement. The design is based in combining two graphic disciplines in one, the first, the visual world of science and high-tech and the second the indulgent world of rich and pampering cosmetics & perfume. The dialog between these two worlds was the base concept of the design of this new innovative brand.”

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The Mesa Series

August 17, 2011 | 1 Comment

Designed by Ruska, Martín, Associates | Country: Germany

“A premium wine that actually costs more than 25 euros is offered for a far lower price: A fantastic bargain for the wine connoisseur! For their client Wein & Vinos, Berlin based design studio Ruska, Martín, Associates developed a design concept and made this offer possible by presenting a classy wine as a simple, no-name table wine with a white label. The idea behind the “Mesa/8” as the first wine of a series called the “Mesa Project” was to help Spanish vintners clear their vaults for next year‘s vintage without ruining their reputation by selling their best wines at knockdown prices. The limited run of 18,500 bottles of “Mesa/8”, the first edition, was sold out within two days.

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Librito de mí

August 16, 2011 | 6 Comments

Designed by Atolón de Mororoa | Country: Uruguay

“Librito de mí” creates personalized kids books, a child will be the book’s protagonist, with his pet, parents, grandparents, or any other character the client wants to add.

Each kids gets an unique history in all aspects, written and designed especially for him. The packaging needed to be low cost of production so we decided that the design had an artisan resolution, not only to lower production costs but to convey the warmth and originality of the product.”

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Suavinex

August 16, 2011 | 1 Comment

Designed by Estudio Mllongo | Country: Spain

“The ‘Feeding Collection’ is designed especially for children, taking into account their needs and adapting to them.  We have developed a packaging suitable for each specific product, transparent and visible through each one of its faces. Icons, textures, typography, illustration and images have been specially created, resulting in a visually attractive packaging”

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Student Work – Pia Storm & Rine Boland Folden

August 15, 2011 | 2 Comments

Designed by Pia Storm & Rine Boland Folden | Country: Denmark

Carl wine is an independent and family owned company founted in 1973 by Erling Carl, and currently under the management and ownership of his two sons, Michael and Gert Carl. During its more than 35 years of existence the company has developed from a one-man operation, to a business group with wine production in Bordeaux and Romania.

The Romanian low-medium prized wines are sold in discount grosery shops. The insight is that people buying wine in discount shops often know very little to nothing about wine. Therefore we wanted the help the consumer by letting the label reflect the taste and quality of the individual wine. From the cheap Merlot/Sangiovese to the more expensive Reserve and white wine.

Golan Brewery Bazelet

August 15, 2011 | 3 Comments

Designed by Blend-it Design | Country: Israel

“Branding and design for the Golan Brewery. The Golan Brewery was launched as a joint venture by the Ohayon family and the Golan Heights Winery. Located in Katzrin, the brewery produces beer of an international caliber. In our search for a design concept, we engaged in a dialogue between the local and the sophisticated, the masculine and the liberated, and the rugged and the cultured.”

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Student Work – Tim Sumner

August 14, 2011 | 6 Comments

Designed by Tim Sumner | Country: United Kingdom

“The Brief was to create a piece of packaging based on a myth.

Taking inspiration from the children’s fable of the Moon being made up of Green Cheese, the idea is using the surface and cycles of the moon to replicate the strength of the cheese. Using 19th century engravings of the moon this gives it an overall unique look that the packaging needs to set itself away from the modern day supermarket brands.:

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GLORIOUS! Skinny Dip

August 13, 2011 | 0 Comments

Designed by Lambie-Nairn | Country: United Kingdom

“GLORIOUS!, the award-winning soup and sauce range, has launched a new range of skinny dips, featuring a brand-new visual identity designed by Lambie-Nairn.

The design includes fresh bespoke lettering to represent the four new dips – Caribbean Mango Salsa, Turkish Almond, Indian Spiced Houmous and Portugese Piri Piri Salsa.

Each letter, for example the T for Turkish Almond, reflects provenance and heritage as well as allowing the product to stand out on shelf. It also communicates how GLORIOUS! continues to ‘Go beyond expectations’ with gutsy and innovative recipes and flavours from around the globe, all with less than 5% fat.

Designed with versatility in mind, the dips also feature new bespoke, sleek packaging that can go straight to the table to be served as a dip, as a condiment in sandwiches and wraps, or an accompaniment to spice up or complement main meals.”

Lovely Package

Curating the very best packaging design


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