Lovely Package

Curating the very best packaging design

Gail’s Bakery

June 28, 2010 | 1 Comment

Designed by Here | Country: United Kingdom

This beautiful packaging is a great example of how effective a single colour can be, when applied in conjunction with pattern and shape.

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Mew

June 27, 2010 | 6 Comments

Designed by Default | Country: Thailand

“A new cereal soy milk product to market to young, urban people who enjoy a fun lifestyle. The packaging shows a fun activity for each flavor.”

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Student Work – Kelvin Farrell & Jason Cartwright

June 26, 2010 | 0 Comments

Designed by Kelvin Farrell & Jason Cartwright | Country: United Kingdom

“Instead of using unnecessary packaging we wrapped the product in a muslin cloth which doubles up as a flannel to clean/dry your hands. The product information is displayed on a small, neat label (front/back) around the neck of the jar.”

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Crocodile Boxes

June 25, 2010 | 5 Comments

Designed by Lowe Brindfors | Country: Sweden

It is normally quite unusual to see anything sophisticated being designed for children’s packaging, but these crocodile boxes are both clever and engaging, with a ‘mouth’ lid which opens to reveal triangular teeth and a pink silk ‘tongue’ lining. Produced for the children’s section of a Swedish department store.

Francis Coppola Reserve

June 25, 2010 | 0 Comments

Designed by Stephen Faustina | Country: United States

“The artwork of film production designer Dean Tavoularis graces the labels of our FC Reserve wines. Tavoularis met Francis Coppola during the making of The Godfather and the two artists have continued to collaborate over the years on a variety of creative projects, including more than a dozen films, the courtyard and fountain of Rubicon Estate in Napa Valley and the interiors and exteriors of the Francis Ford Coppola Winery in Sonoma.”

Deli Bodi

June 25, 2010 | 1 Comment

Designed by Default | Country: Thailand

“Deli Bodi is a new body & hand wash & cream product with a fruit aroma. Instead of showing the image of fruit we created a new way to present the aromas though elements that will communicate to women.”

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Student Work – Samira Khoshnood

June 24, 2010 | 15 Comments

Designed by Samira Khoshnood | Country: United States

“Identity and package design for Meringue, an upscale dessert boutique, seeking to capture the airy whipped quality of meringue, the main ingredient in most of the store’s pastries. Three types of packaging highlight the form and color of meringue cookies and macarons, two of Meringue’s signature sweets.

The origami-inspired cookie box emulates the folds and peaks of meringue cookies. Macaron boxes and bags frame the beauty and color of the macarons. Letterpressed tissue and seals add a pop of color and tactile quality to white and clear packaging.”

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5 Points Honey

June 24, 2010 | 2 Comments

Designed by Chad Landenberger | Country: United States

“The owners of 5 Points Honey started beekeeping as a way for them to slow down and they wanted a label to represent that with a vintage look and feel. They also wanted the historic nature of their neighborhood (5 Points) and the fact that one of the owners is a 3rd generation beekeeper represented in the label as well. I took all of their requirements and combined them into a retro looking label while giving it a contemporary feel.”

Student Work – Wai Lun Wong

June 24, 2010 | 0 Comments

Designed by Wai Lun Wong | Country: Australia

Incredible work from this third year design student from Hong Kong who is currently based at RMIT in Melbourne, Australia.

“Ware House is an industrial company which sells products for the home. I used simple graphics and die-cut shapes to emphasize the quality of the products. The shape of the diecut is exactly the same as the shape of the product.”

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Student Work – Alistair Marshall

June 23, 2010 | 11 Comments

Designed by Alistair Marshall | Country: United Kingdom

“This packaging is from a proposed re-brand for a vegan/ environmentally friendly shoe brand in the U.S. The idea was to raise the profile of the brand and communicate to a younger “trendier” audience. The box (on the left) carries hemp canvas deck shoes folded almost flat to minimize packaging materials. The laces from the shoes within are used to lace up the image on the box creating carrying handles, expelling the need for a carrier bag. However since the company also sell a range of other branded footwear, a carrier working on a similar principle, made out of thin recycled paper was also necessary.”

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Lovely Package

Curating the very best packaging design


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