Lovely Package

Curating the very best packaging design

La Vallée des Rois

September 10, 2010 | 1 Comment

Designed by Neumeister | Country: Sweden

Input: A new BiB with white wine from La Vallée des Rois, in the Loire Valley, France. “The Kings´ Valley” is well known for its historical architecture, ancient towns and beautiful castles from the “l’Ancient Régime”.

Output: We signal traditional French royal values with a grand illustration of a castle in an almost 3-dimensional design solution.

Outcome: Just about to be released.”

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ICA Kaviar

September 10, 2010 | 5 Comments

Designed by Identity Works | Country: Sweden | Font: PMN Caecilia

“A range of caviar for the Swedish Supermarket chain, designed ten years ago. The existing brands on the market had well known names like “Kalles” or “Svennes”.  We wanted to create something that appealed directly to the consumers without using any brand names, but still have a direct approach. A clever solution: the supplier of the main ingredient became the hero.”

Nut Butter

September 9, 2010 | 5 Comments

Designed by Danielle Davis | Country: United States | Font: FF Scala Sans

“Mills & Co is a higher-end, organic nut butter line proposed to be sold in DC restaurant Founding Farmers. Unfortunately the project never got to the production stage. The above rendering is a self-initiated concept of where I would have liked the packaging to go, just very simple and super clean.”

Student Work – Nitin Budhiraja

September 9, 2010 | 1 Comment

Designed by Nitin Budhiraja | Country: United States

“Special edition DVD set, inspired by the movie Cinema Paradiso—a nostalgic film that evokes a feeling of love and passion through the bonds which the characters share, and the simple lifestyles of rural Sicilians. The music is a masterpeice in its own right, and so this package takes parts of the movie as key points to garner a sense of warm antiquity, that is exotic yet so familiar and human.”

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Peg & Awl

September 9, 2010 | 1 Comment

Designed by Margaux + Walter Kent | Country: United States

Decorative labels cut from old engravings cover the wood holding the candle, which acts as both package and product. An off-white, partially handwritten tag provides the hand crafted feel the company wants to communicate.

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Student Work – Tomislava Sekulić

September 8, 2010 | 8 Comments

Designed by Tomislava Sekulić | Country: Serbia

“I made this packaging and logotype for “Lays” chips as a student assignment using kraft paper, playful characters and earth colors. It’s recognizable, it stands out among all other snack bags, and brings extra fun for the parties!”

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Orrefors You/We

September 8, 2010 | 2 Comments

Designed by Neumeister | Country: Sweden

Input: Orrefors is associated around the world with unique glass articles, art glass, and custom glass. A classic Swedish design company. This time, how ever, the designer was a student of University College of Arts, Crafts and Design in Stockholm and with his series You/We he wanted to attach a younger target group.

Output: The Design solution emphasizes the idea of us being individuals, but at the same time always part of a family, group… crowd. Choosing pins as the classic young symbol of sharing an opinion or liking. To quote Cassius Clay: “Me, you… we.” In general a modern design solution for a glass that is supposed to have a life outside of the cabinet.

Outcome: You/We has recently been launched in stores all over the world and received a great deal of attention.”

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Sigtuna

September 8, 2010 | 2 Comments

Designed by Morkman Reklambyrå | Country: Sweden

“Sigtuna is an up and coming micro brewery just outside of Stockholm, Sweden. They have recently received numberous awards for their beers and continue to reap success within the beer communities.

These new label designs aim to highlight the premium character and style of the different beer types, while still being true to the Sigtuna origin.”

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Higgidy

September 7, 2010 | 1 Comment

Designed by Ziggurat Brands | Country: United Kingdom

“Camilla Stephens is passionate about pies. She makes really yummy hand-made pies with high-quality ingredients. Uncommon pies, in fact. We loved her pies too and saw the opportunity to open up a market appealing less to your hungry man in a van and more to a discerning female audience. ‘Too nice for the price’ someone called them – probably with a big mouthful of pie.”

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Denoising Field Recordings

September 7, 2010 | 3 Comments

Designed by Hans Renzler | Country: Austria

“The record documents the attempt at using denoising techniques on various field recordings of trains, streets, swimminghalls and public transport.

Denoising Field Recordings is released as a limited edition of see-through 12″ vinyl. The all-white cover of the sleeve is printed exclusively with varnish.”

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Lovely Package

Curating the very best packaging design


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