Lovely Package

Curating the very best packaging design

TastyBone

June 12, 2009 | 3 Comments

rrruffs1

Designed by Objective Studios | Country: United Kingdom

“A modern twist on traditional dog packaging with an uncluttered and stylish identity. The design of the packaging sets a new standard in its market.

Personality has been injected into the brand with a playful tone of voice and the simple typographical layout and clear labeling have helped increase product sales by 400%.”

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Gü Puds & Trifles

June 12, 2009 | 0 Comments

gu

Designed by Big Fish | Country: United Kingdom

Dark, matte cardboard and delicious typography communicate Gü’s mission to evoke “the nostalgic memories and magical smells of baking with chocolate”.

SosoFactory

June 11, 2009 | 0 Comments

soso

Designed by Eduardo del Fraile | Country: Spain

Unique structural design from Eduardo del Fraile. 2009 D&AD Awards winner.

“Soso is a brand of high-quality salt. The client was looking for a distinguishing packaging that would change the current reference in the delicatessen shelves. The salt comes from a salt mine right next to a nature reserve in Santiago de la Ribera, Spain. An egg is the perfect container, its own shell is the packaging, it was decided that the shape of the egg would be reproduced for the product container and salt cellar.

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F/P Homme

June 11, 2009 | 0 Comments

fphomme1

Designed by Orangetango | Country: Canada

Minimal and masculine designs for Fruits & Passion’s range for men.

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St. John’s Road

June 10, 2009 | 0 Comments

johnsroad1

Designed by Mash | Country: Australia

Beautiful new work for Australia’s St. John’s Road sent to us from Mash.

Lola’s Kitchen

June 10, 2009 | 10 Comments

lolas1

Designed by Campbell Hay | Country: United Kingdom

“Lola’s Kitchen bake yummy cupcakes and bring them round to your house. The obvious popularity of this idea meant Lola’s needed a strong brand identity to help support their growth.

We coined the line ‘Hand Crafted Cupcakes’ to communicate the essence of what they do, and designed them an identity to illustrate the nature of their business across all media, from a sugar coated logo to pastel coloured stationery and packaging, and even – quite literally – the icing on the cake.”

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Sivaris Rice

June 10, 2009 | 2 Comments

sivaris

Designed by Pepe Gimeno | Country: Spain

“The brief for the packaging for SIVARIS was twofold: to raise product awareness and profile, and to do so with a considerable economy of means. To achieve these goals, we based the graphic design exclusively on typography and color to distinguish the different varieties of rice. The packs are made with tubes and lids already existing in the marketplace, with the graphics are laser printed on kraft paper labels which are then adhered to the tube.”

The Pop Shoppe

June 9, 2009 | 12 Comments

popshoppe1

Designed by AmoebaCorp | Country: Canada

“Imagine you have a new client who wants to relaunch a 1970’s Canadian icon. And not just any Canadian icon: The Pop Shoppe. Who doesn’t remember that bottle? That label? Those crazy colours and flavours.

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Banana Juice

June 9, 2009 | 12 Comments

banana

Designed by Naoto Fukasawa | Country: Japan

This brilliant packaging solution for banana juice even imitates the feel of real banana skin.

Vybz Kartel Rum

June 8, 2009 | 10 Comments

rum1

Designed by Project 13 | Country: United States

“Launching hits that are popular in the club scene is pretty sweet and all, but until you’ve launched your own branded non-music product, you haven’t really made it in the music business.

That’s why Adidja Palmer, known in the Jamaican dancehall world as Vybz Kartel, went into the rum business. Well, that, and having your own line of premium handcrafted rums is pretty damn cool.

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Lovely Package

Curating the very best packaging design


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