Lovely Package

Curating the very best packaging design

Aquapax

March 26, 2009 | 1 Comment

aquapax

Designed by SunHouse Creative | Country: United Kingdom

This is the only water in the UK served in a ‘environmentally conscious’ carton rather than glass or PET. Rather than try and compensate for this with lots of intrinsic visual water cues the demonstrative graphic style represents a break from category norms and has been crafted to tell the story with a unique, optimistic and premium feel, as well as conveying strong environmental cues.”

Halvors

March 25, 2009 | 2 Comments

halvors1

Designed by Tank Design | Country: Norway | Fonts: Neutraface, Farnham

The brief: packaging for Halvors Tradisjonsfisk, an exclusive brand of fish products.

Solution: a design inspired by old traditions and which supports the quality of the product by differentiating it from the competitors.

Result: the project has already been an award winner and it is sold through Norwegian retail stores.

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Teastar

March 25, 2009 | 0 Comments

teastar

Country: United Kingdom | Font: ITC American Typewriter

“There are shooting stars, rock stars, film stars, star fish, star wars, mega stars, and now there’s Teastar™.

We’ve taken 10 organic loose leaf teabags, wrapped each in our philosophy and packed them in a clever star shaped box. Once opened, the box is like an old fashioned paper yap yap toy. Peer inside and choose your favourite brew.”

Detaille x Sophnet

March 25, 2009 | 0 Comments

Detaille for Sophnet

Country: France/Japan

Packaging for special edition scented candles for Sophnet, from classic French parfumier Detaille.

The Manual Co.

March 24, 2009 | 3 Comments

manual1

Designed by Peter Gregson | Country: Serbia | Fonts: hand lettering (see handmade fonts)

“Cardboard packaging design for boots, bags and accessories for The Manual Company , a modern franchise based on high quality luxury leather, handmade accessories and bags.”

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Care&s

March 24, 2009 | 1 Comment

careands1

Designed by Love for Art & Business | Country: Sweden | Font: Futura

“A brave new detergent aimed for people who loves clothes and care for the environment. It is neatly packaged in pill-form to avoid the biggest problem laundring today, the overdosing that simply destroys your fine garment.
Apart form other detergent Care&s does not have tensides and bleach as their active ingredient, but an organic enzyme,  which it’s why it is very kind to mother nature and it’s inhabitants. Care&s is available in selected fashion stores across Europe.”

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Madeinmilan

March 23, 2009 | 1 Comment

madeinmilan1

Designed by Fabio Bressan | Country: Italy | Fonts: Futura, low-grade script (alt: quality handwriting fonts)

“Madeinmilan is a unique wine label committed to selecting excellent wines from northeast Italy.

Products: The heritage of Madeinmilan Wines is one of the oldest traditions in the Italian wine industry, with roots going back to the Roman Empire. This strictly Italian collection is composed exclusively of native grape varieties: a masculine Sangiovese (named Brutus), a smooth and sweet Cagnina (Romeo), and a reddish, fizzy, mischievous Lambrusco (Paparazzi).

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Blow

March 23, 2009 | 0 Comments

blow1

Designed by ESTABLISHED | Country: United States

Lovely packaging for Blow haircare products. The type all blown to one side is a nice play on the product name.

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Thomas Haas

March 23, 2009 | 3 Comments

haas1

Country: Canada | Via Chocolatierra | Font: Helvetica

“At Thomas Haas Chocolates, we carefully choose our raw ingredients and select only the best. Our chocolates are perfumed with fine BC wine, oak barrel aged maple syrup from Quebec, vanilla beans from Tahiti, fresh citrus zest, loose leaf teas and organic herbs and spices.  Our cakes and pastries are adorned with Fraser Valley hazelnuts and berries, Okanagan fruits and infused with fresh roasted coffee and liqueurs from Alsace and the Black Forest.  Whenever possible we source our products directly from the farmer.  There are no preservatives or artificial flavours in our kitchens!”

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No Frizz

March 22, 2009 | 0 Comments

nofrizz

Designed by Wolff Olins | Country: United States

“Throughout the evolution and conception of No Frizz, Wolff Olins worked closely to shape the brand’s development, working on everything from the brand strategy and name, product naming, service approach, identity, packaging, point-of-sale and communications. The branding firm touched nearly every part of the experience.

“Our involvement with Living Proof is a perfect example of the depth of activity and influence we can have with our clients”, said Todd Simmons, Executive Creative Director at Wolff Olins. “Throughout the entire process, we looked at every possible touch point and worked hand in hand with everyone in the business, even engaging the MIT scientists in our process. We’re absolutely thrilled with the result as it reflects a seamless collaboration.”

“We are just as proud of Living Proof’s commitment to efficacy and the way they treat consumers as we are of the way the packaging turned out or anything else. This is true branding”, continued Simmons.”

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Lovely Package

Curating the very best packaging design


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