Lovely Package

Curating the very best packaging design

Andresen Porto

January 8, 2009 | 0 Comments

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Designed by Wren & Rowe | Country: United Kingdom | Fonts used: Perpetua, Copperplate

“J.H. Andresen produce the some of the finest Port in the world, and wanted to offer a selective gift pack to their consumers. I designed a bespoke brushed steel box and pared down the Port language to fit with the existing Andresen range. This was a NPD project, and was a huge duty free success, selling out almost immediately. The brief follows builds on an existing relationship where I was involved with the design of their Century Port and solely responsible for the 2004 design of their website.”

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Blossa Glögg

January 8, 2009 | 5 Comments

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Designed by BVD | Country: Sweden | Fonts used: hand lettering, Fat Face, Futura Black, and Gill Sans Shadowed. See also: Frieze.

“A bottle that is shorter and rounder than other Blossa products. The shape of the bottle is kept from year
to year, with the colours and typography changing to reflect that particular year’s design and flavour.”

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Gyttorp

January 7, 2009 | 8 Comments

gyttorp1

Designed by Neumeister | Country: Sweden | Fonts used: Neue Helvetica, Hoefler Text

Input: Gyttorp AB is the result of a merger of Gyttorp Cartridge Company AB and HDF Gyttorp Jakt AB. The merger has created one of the leading companies within the hunting sector with Scandinavia as a priority area.

Output: The new brand identity needed to connect both companies internally and externally, signal Gyttorps’ long history within the hunting sector and at the same time showing that the company is dedicated to continuous innovation. Key touch points included logo, packaging, catalogues, market communications material and the web site.

Outcome: Enabled Gyttorp to successfully relaunch their brand and build a competitive advantage to its competitors. The new brand platform will be the foundation for the company’s future strategies that includes venturing in to new areas and formats.”

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Tango

January 7, 2009 | 2 Comments

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Designed by Brandhouse | Country: United Kingdom | Font used: a modified Franklin Gothic.

“Transforming a chip-shop brand into a hero brand – and making 14 year-old boys feel like 18-year olds – by telling a story about ‘rebellion’.”

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Campbells V8 Invigor8

January 7, 2009 | 0 Comments

invigor8

Produced by Richard Palmer | Country: United States

“In the energy drink boom, there wasn’t a healthier option for the consumer. In an effort to fill the gap and build on the V8 brand, Campbells formulated a juice & vegetable fusion fortified with vitamins and Guarana.”

Bols Genever

January 6, 2009 | 0 Comments

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Designed by …,staat | Country: The Netherlands | Fonts used: hand calligraphy by Niels Shoe Meulman (see Copperplate Scripts), Adobe Caslon.

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Premier Barrel

January 6, 2009 | 0 Comments

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Country: United States | Fonts used: University Roman, Caslon Open Face, hand lettering. See Antique Serifs

“Returning to the “good old days” of Victorian Music Hall for it’s inspiration, our new ceramic decanter goes by the name of PREMIER BARREL, and replicates Scotch Whisky Decanters from the late 1800’s. Actually, it also looks like an old fashioned bed-pig, designed to keep you warm on cold winter nights – a job its Malt Selection can still do for you!”

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Flowessence

January 6, 2009 | 0 Comments

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Designed by Rômulo Castilho | Country: Brazil | Font used: Chalet

Brazilian designer Rômulo Castilho sent us this beautiful work he did for Flowessence, a perfume for teens.

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SHRTLG Wedding Invite

January 5, 2009 | 2 Comments

shrtlg

Designed by Tolga Karabulut | Country: Turkey | Fonts used: Neue Helvetica

Great idea for a wedding invite designed by Tolga Karabulut.

Via Notcot

Skruf Moist Snuff

January 5, 2009 | 2 Comments

skruf1

Design by Neumeister | Country: Sweden | Fonts used: Neue Helvetica

Input: Moist Snuff, a smokeless tobacco product placed under your upper lip, is widely associated with a blue-collar culture in Sweden. The company behind Skruf wanted to reposition the brand and appeal to a wider audience.

Output: New packaging in white that made the brand feel exclusive, luxurious, contemporary and unisex.

Outcome: Substantial increase in sales despite the declining market.”

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Lovely Package

Curating the very best packaging design


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