Lovely Package

Curating the very best packaging design

Preshafruit Juices

March 1, 2009 | 2 Comments


Designed by Pidgeon | Country: Australia | Fonts used: FF OCR F

“Packaging for a new line of fruit juices by Donnyboy Fresh Food Company. These unique juices are pasteurised using cold pressure rather than heat, which ensures greater retention of nutrition and natural flavour. The juices are available in the following varieties; Royal Gala, Granny Smith, Fuji, Apple & Lemon, Apple & Pear and Valenica.”


Capel Vale Debut

March 1, 2009 | 0 Comments


Designed by Public Creative | Country: Australia | Fonts used: Neutraface, Formal Script

“Capel Vale Wines new contemporary range of wines is aimed directly at the unpretentious customer – fresh, drink now wines which are sold throughout the world.”


March 1, 2009 | 0 Comments


Designed by Juli Shore | Country: United States | Fonts used: Eplica

Great Divide Brewing Co.

March 1, 2009 | 3 Comments


Designed by Cultivator Advertising & Design | Country: United States | Fonts used: Knockout, Freehand 521

Brief: Convey superior quality, hand-crafted beers. Original: Mixed letter sizes suggest too casual approach to brewing. Individual beer icons, including mountain biker, rock climber, skier, are Colorado cliches. Redesign strategy: Overall block letter identity implies unapologetic, strong-flavored brewing style. Within overall line, individual beers are characterized by whimsical, cutout silhouettes.”


Trixey Gentleman’s Club

February 28, 2009 | 0 Comments


Designed by Nine99Design | Country: Israel

“Branding for an art-deco, Chicago jazz club style restaurant. The logo is written in a new font, specifically made for this project, inspired by the Chrysler building. The branding consist of different sets of block typography over art-deco patterns and frames, trying to import the style into modern Hebrew.”


February 27, 2009 | 3 Comments


Designed by ‘NN’SS™ | Country: Argentina

“Outdoor and extreme sports clothing. Brand and packaging redesign.”


Small Gully

February 27, 2009 | 0 Comments


Designed by Mash | Country: Australia

Mash has been lucky enough to develop 3 ranges of Small Gully wine and  re-vamp another 1. Pictured here are wines from the Formula and Concoction range. Stephen Black is the man behind the Small Gully range and served as Mash’s inspiration for these wines. Mr.Black was a accomplished chemist in a past life developing ground breaking antibiotic medicines, hence the old chemist ’Formula’ notes and imagery based on the old medicine.”


February 27, 2009 | 4 Comments


Designed by Company | Country: United Kingdom | Fonts used: New Century Schoolbook

“A bespoke labeling system for a cottage industry that makes seasonal jams, marmalades and chutneys.

We created a label for each ingredient (defined by the ingredient colour) and months of the year, to reflect the fact that recipes and ingredients change with the seasons.”


Andrews & Dunham

February 26, 2009 | 1 Comment


Designed by Aesthetic Apparatus | Country: United States | Fonts used: Futura Black

Thanks to Aesthetic Apparatus for sending in this great work that they designed and printed for Andrews & Dunham teas.


Madrid 2016 Olympic Games Bid Book

February 26, 2009 | 7 Comments


Designed by Tres Tipos Gráficos | Country: Spain | Fonts used: Univers

“This box contents 3 books where the international Olympic Comitee can find all kind of information regarding the city of Madrid as social and political context, economy, legal aspects, sports organisation etc… The box shows a complex pattern full of names from different cultures as the concept of the Madrid 2016 candidature was “The games with the human touch”. The books covers show pictures of anonymous people from Madrid showing their support to the Olympic project.”


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Lovely Package

Curating the very best packaging design