Lovely Package

Curating the very best packaging design

Student Work – Isabela Serta

October 18, 2009 | 7 Comments

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Designed by Isabela Serta | Country: Brazil

“The idea of this project is to promote a more healthy food consumption and, concurrently, to also promote sustainable local agriculture, which involves methods that do not harm the environment, respect workers and animals, provide fair wages to farmers and support farming communities.

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Zdenka Cheese

October 11, 2009 | 8 Comments

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Designed by Tridvajedan | Country: Croatia

“With its long tradition, Zdenka is recognized as high quality cheese with unique flavor. It is a cheese for pleasure since it is natural, made of the finest domestic milk, and good for health. The task was to design packaging for Zdenka cheese with truffles, premium line of Zdenka cheese. Packaging should define this cheese as premium, high quality and traditional but at the same time for the modern market.

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Milko Milk

September 8, 2009 | 2 Comments

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Designed by United Power | Country: Sweden

Interesting work from Swedish studio United Power for Milko, one of Sweden´s largest dairy companies producing milk products.

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Student Work – Aileen Barrameda

August 23, 2009 | 3 Comments

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Designed by Aileen Barrameda | Country: United States

“The packaging is for Buzzy’s, a boutique gourmet candy shop that targets women. They wanted a feminine approach in selling their best selling line of peanut brittle, which includes original, white chocolate dipped, milk chocolate dipped, and dark chocolate dipped.  Buzzy’s uses 7 ingredients to make their original peanut brittle recipe.

I approached the design with the idea of “simple ingredients made with love,” using romance to woo women. The line of packaging tells a story of peanut meeting sugar and how their relationship develops into the 4 stages of love: attraction (original), romance (white chocolate), passion (milk chocolate), and intimacy (dark chocolate). Since the packaging is about a story unfolding, the packaging has a preforrated tab to reveal the bright red lining–a color associated with love, passion, and romance. The die cuts give a glimps of the product and are associated with the line graphics per assortment.”

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Sexy Tina Milky Vodka

June 23, 2009 | 9 Comments

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Designed by Pavel Gubin | Country: Russia

I love this concept! I can just see people drinking straight from the bottle with this package.

“Sexy Tina. 35 % vol. Milky strong liquor (irish cream). Also it is recommended for fans to drink from a throat.”

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TokyoMilk Soap

June 17, 2009 | No Comments

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Designed by Margot Elena Wells | Country: United States

A new line of deliciously scented, French-milled soaps by the Denver-based soap impresario and designer Margot Elena Wells. TokyoMilk soaps come in four scents (Rosewood, White Linden — my favorite, Exotic Woods and White Vetiver), and are wrapped in charmingly illustrated linen paper. Wells, a self-taught illustrator, designs all of the finely detailed packaging. In addition to soap, she also has a line of clever, hand-drawn note cards. Attach a card to one of the soaps, and you have an inexpensive but appealing host or house-warming gift.”

Original & Mineral

May 21, 2009 | No Comments

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Designed by Container | Country: China/Australia

“O&M are pioneers of ammonia free colour technology. To help the brand come front of house Container were commisioned to produce a new identity and deliver packaging that reflected their offer of salon professional results without harsh chemicals. The forms developed for the wet range are reminiscent of milk bottles giving a visual cue to the formulations within – that they are clean, natural & nourishing. The styling products make a bold statement that helps to create visual tension when merchandised with O&M’s other products on shelf.”

100% Chocolate Cafe

April 14, 2009 | 10 Comments

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Country: Japan | Font: ITC Avant Garde Gothic

100% Chocolate Cafe, located in Kyobashi  is a cafe dedicated to chocolate. Chocolate is used in all of the food and drinks in the menu.

They offer 56 different types of solid, square chocolate. Numbers 1-22 are single-bean chocolate. Each chocolate is made of cacao from one country. Numbers 23 & 24 are bitter chocolate with small pieces of cacao beans. Numbers 24 to 28 are variations of sweetener – one uses brown sugar, another one uses honey, etc. Numbers 26 to 36 are the variations of milk. Numbers 37 to 51 are the variations of flavors including fruits and herbs, and Numbers 52 to 54 are the healthy choices. Numbers 55 and 56 are the early blends of Japan’s longseller chocolate.

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Arla Milk – WWF Earth Hour

March 18, 2009 | 2 Comments

arla

Designed by Milk | Country: Sweden | Fonts used: Futura

“Swedish advertising agency Milk has turned the classic white Arla milk carton black.

It is a campaign for WWF’s Earth Hour. A worldwide event encouraging people to raise environmental awareness by turning off the lights for one hour.”

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Les Ettes

March 17, 2009 | No Comments

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Designed by Emil Kozak | Country: Spain | Fonts used: Chalet

Gorgeous work from Emil Kozak for French/Austrian perfume company, Les Ettes. For those of you familiar with Emil’s work you’ll immediately recognize his style in these designs. For those not familiar, be sure to to check out his site.

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Lovely Package

Curating the very best packaging design


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