Lovely Package

Curating the very best packaging design

LAQA & Co.

February 15, 2012 | 4 Comments

Designed by LAQA & Co. | Country: United States

“We are a start-up cosmetics brand that wanted not just to stand out, but to stand for something. More than just beauty, we try to provide inspiration for young women to achieve their goals and provide alternative roles models for them. Quite a tall order for a wee beauty brand, no?

Well we decided use our packaging as a canvas for young artists, featuring specially commissioned work, with artists receiving a profit share of each product sold.

Each product color is used to inspire each piece of art, that in turn can also hang on someone’s wall. The box leaflet explains our mission and where to find the wall art for sale, in the most un-leaflet way possible.”

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Matter New Year Gift

February 15, 2012 | 4 Comments

Designed by Matter Strategic Design | Country: Canada

Matter Strategic Design created these 2 custom notebooks housed in a zipper-perfed mailer as New Years gift to their clients.

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Masterson’s Rye Whiskey

February 14, 2012 | 3 Comments

Designed by Studio 32 North | Country: United States

“Drawing inspiration from its namesake, the packaging is imbued with Bat Masterson’s life and lore. The bottle has a strikingly graceful shoulder that’s reminiscent of 19th century whiskey flasks, while the small front label lets the whiskey’s glorious amber hue do most of the talking. Serving as a tribute to Masterson’s days as a renowned journalist, the die-cut label resembles a clipped-out newspaper column, complete with torn edges like a real newspaper. The exterior box features a die-cut window, allowing the label to stand out-yet fit in seamlessly with newspaper articles printed over the surface of the box. The articles delve deeper into Masterson’s life and were custom written in the distinctively verbose and dramatic turn-of-the-century tone.”

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Chocolates with Attitude

February 14, 2012 | 10 Comments

Designed by Bessermachen for Brandhouse | Country: Denmark

“12 archetypes.12 filled chocolates.12 months. Bessermachen design studio had a dream about how archetypes could be shown as young women, calendar girls in a classic 50s style, to create the perfect packaging for archetypes and chocolates. But we knew that for it to be authentic, it would have to be done right.

They were perfectionists in the 50s. First they photographed the model. Then they painted over the picture to achieve the right effect. There were no shortcuts. And speed was of the essence.

To create pin-up girl illustrations, you have to be faithful to the way it was done in the 50s. From the ground up and without compromise.

Packaging for the chocolates is a chapter for itself. Everything from weight to quality and coating needs to be taken into consideration. Suggestions range from using fabrics to cardboard. But in the spirit of the 50s we end up choosing tin boxes. The production, however, is modern and made in China.”

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Angioletta

February 13, 2012 | 0 Comments

Designed by Kaleidoscope | Country: United States

“National importing company, Wein-Bauer, Inc., engaged Kaleidoscope to develop a simple and elegant packaging design for Angioletta, a sweet, “casual” white wine produced in Italy from a Spanish Moscato. Targeting outgoing, fun, adventurous young women, the packaging needed to be approachable, innocent and playful. The full body shrink label design delivers on its taste appeal but makes no mistake that this wine is for your cooler, not your cellar.”

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Tea Bar

February 13, 2012 | 5 Comments

Designed by Proud Design | Country: The Netherlands

“Tea Bar is a Amsterdam based tea shop where you can select, mix and drink your own blend of loose leaf tea. We were asked to create a pack for their most favorite and special blends of loose leaf tea.

We created new names and images to reflect the individual character of each tea blend. Colourful sleeves for the tin containers to slide in. And larger sleeves for the female, male and green collection.

The result is a perfect give-a-way or keep-it-yourself.”

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Szelet

February 12, 2012 | 7 Comments

Designed by Kiss Miklos | Country: Hungary

“Szelet (it means a ‘slice’ in english) is a really small pizzeria which specializes in a slice of pizza. I started with inveting the name ‘szelet’. After that I designed its identity, the interior design, the packaging and the web design. I wanted to choose a strong concept which can be developed into a franchise later. Therefore I have chosen a very intense colour – red – and a familiar shape that evoke the ‘world’ of pizzeria and fast food restaurants.”

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Mieles del Desierto de los Andes

February 11, 2012 | 7 Comments

Designed by Juan José Marnetti | Country: Argentina

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Student Work – Mathias Kaiser

February 11, 2012 | 5 Comments

Designed by Mathias Kaiser | Country: Austria

“I designed this piece as a Christmas present for my girlfriend. The packaging was created from one piece of cardboard and stitched together with a thread. No glue used at all.

The artwork was inspired by our favorite song ‘The Trapeze Swinger’. In the last couple of lines Sam Beam describes a scene with a monkey, a man, a marching band, an angel kissing on a sinner… and so on.”

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Cure Life Products

February 8, 2012 | 1 Comment

Designed by Dowling | Duncan | Country: United States

“Cure is a company on a mission to make a difference. Their products cure your body with high-quality handcrafted ingredients, and also help cure the world. 20% of all purchases goes towards a selection of charitable organizations.

We helped promote this idea by pulling out a cross in their logotype. This symbol is instantly recognizable as the symbol for ‘aid’. Therefore playing on the idea that these products are first aid for your skin as well as having the additional benefit of aiding charities in the world.

The products were launched at ZaZa Spa in San Francisco and can also be purchased online.”

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Lovely Package

Curating the very best packaging design


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