Lovely Package

Curating the very best packaging design

Tom Lane x Air Jordan

April 26, 2012 | 1 Comment

Designed by Tom Lane | Country: United Kingdom

“Air Jordan 2012 ‘Year of the Dragon’ is a collaboration between Tom Lane & Air Jordan.  What started out as a packaging artwork commission snowballed after the first round of visuals and extend to include artwork for the shoe, a bag, some apparel, and a few more things to come.

The commission was to create a look and feel that bridged the gap between ancient chinese cultural references and the Air Jordan story. Whilst also bringing an edge of luxury and prestige to the forefront. Another challenge was to create a system to the design so that it could adapt to different size boxes and be rejigged by the Air Jordan designers. The final box size was yet to be fully determined so the artwork needed to be able to expand in width and height. All the elements therefore had to be individual so they could be shifted around without destroying the overall effect.”

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ShaveSafe

April 25, 2012 | 3 Comments

Designed by Runes | Country: Denmark

“ShaveSafe is a new patented concept where the problems of razor bumps, irritation and ingrown hairs are treated during shaving. You thereby avoid spending time and money on after care products.

ShaveSafe is an antibacterial shaving foam, used while shaving, waxing or in between treatments for permanent hair removal. The foam is invented and produced in Denmark.”

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Simply Oil

April 25, 2012 | 2 Comments

Designed by Glendall Design | Country: United Kingdom

“You are likely to be familiar with the bright yellow fields that populate the countryside but are unaware that Rapeseed can produce a culinary oil that boasts half the saturated fat of olive oil, high levels of Omega 3 and 6, and is produced using nothing artificial. Our client’s trials revealed their crop produced a delicious mild, nutty taste and a natural golden colour to the oil that was too good not to sell.”

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Student Work – Matthew Melling

April 24, 2012 | 7 Comments

Designed by Matthew Melling | Country: United Kingdom

“In the 1840’s thousands of people flocked to America in search of gold. My rebrand is based on the idea of discovering rare and valuable minerals, hence “Prospect Brewery”. The box appears to be a wooden crate full of rocks or coal. 6 small holes give the viewer a glimpse of the product inside. The bottles are painted in matte black to represent the rocks in which the minerals would have been found. The labels have a glossy finish and the design represents the crystal form of rare raw materials. The customer will discover 6 new beers for the first time with a sense of curiosity, and the award winning beer inside will not disappoint.”

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Delikatesskungen

April 24, 2012 | 0 Comments

Designed by Planet Creative | Country: Sweden

“Delikatesskungen is specialized in selling salami sausages in favor of supporting school -and sport classes. Therefore it’s of great importance to offer quality in the product as well as the service.

Planet Creative crafted a salami packaging with a natural and rustic feel with an illustrative and playful style, wich also became an important graphic key in the further development of corporate identity and sales material.”

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Cantamanyanes

April 23, 2012 | 3 Comments

Designed by Enserio | Country: Spain

“Cantamanyanes is a handcrafted wine in the Tivissa lands, made without intermediaries or distributors, from the earth to the table. A limited edition of 600 hand-painted bottles.”

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Conto Figueira

April 23, 2012 | 8 Comments

Designed by Moio Coletivo | Country: Brazil

“This packaging is part of the collection of  brand work for Conto Figueira, Brazilian fashion brand, for the Abaruna Collection – Winter 11.”

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El Rifer

April 22, 2012 | 0 Comments

Designed by Marçal Prats | Country: Spain

“El Rifer is an artisan olive oil grown in the unusually cold climate of El Montseny, in the northern region of Catalonia.

In the area where the olive trees grow it is frequently covered by snow in the winter; this exceptional weather condition is reflected in the snowflake logotype that also plays the role of an olive tree.”

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Ginself

April 21, 2012 | 2 Comments

Designed by Conca y Marzal | Country: Spain

“Conca y Marzal design studio celebrates the first anniversary of “Ginself”,  the first 100%  valencian gin. It´s distilled with tangerine, tiger nut  and other botanicals with which we have dressed the bottle giving it a translucent, bright and smart style for the premium gin.”

Tesco Herbal Tea

April 20, 2012 | 5 Comments

Designed R Design | Country: United Kingdom

“R Design was briefed to redesign and realign Tesco’s standard fruit and herbal tea range.

In a growing and evolving market, messages and product benefits were often being confused and overlooked by busy consumers.

Our creative direction was to strip back all the graphic confusion and clearly and simply to communicate the product, variety and benefits.”

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Lovely Package

Curating the very best packaging design


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