Lovely Package

Curating the very best packaging design

Lion à plume

December 29, 2011 | 0 Comments

Designed by Atelier Design | Country: Belgium

Lion à plume is the unusual name of a belgian brewery created in 2009 by a young passionate man, Julien Gascard. The latter  does not hesitate to think outside the box and upset traditions in order to craft new possibilities for the simple, yet complex product of beer.

The packaging is modern, innovative and consistent with the product. Through a creative use of typography and short explanations, the origin and taste of the beers are underlined. A bright, fresh style for the “Carioca”, a festive and refreshing beer with a citrus tang. Summer colors and pictures of manual labor for the “Metisse”, used to refresh farm workers during the harvest season. A dark and constructivist style for the “Potiche”, a modern version of the traditional stout brewed for Empress Catherine II of Russia’s court.

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Student Work – Holly Prince

December 28, 2011 | 18 Comments

Designed by Holly Prince | Country: Canada

“Betty shampoo & conditioner is a product that brings out the best tones for specific hair types. Blonde, Brunette, Ginger and Noire. Instead of explaining the functionality of the product, which many of the competitors do, I decided to have fun with the copy and play around with stereotypes. The goal for Betty is to be fun, cheeky and smart.

The colour palette for each hair type relates to the stereotype and reflects the persona of who that person would be. The rectangular shape of the bottle would fit and stand nice on a bath ledge or shower rack. The bottles have a pump lid for convenience.”

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Swoon Cookie Crafters

December 27, 2011 | 1 Comment

Designed by Meers | Country: United States

“Originally called PS-Sweets, this custom sugar-cookie maker was ready for a complete rebrand to spur new business nationwide and position the company for the future. We created a new name, color palette and more elevated look and feel (via letterpress printing primarily) for the packaging and identity that embodied the premium fun of the product. To keep costs containable for this small company, we elected for a ready-made box and put effort into a custom band to enclose it.”

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Sardines

December 26, 2011 | 12 Comments

Designed by Zuchna | Country: Poland

“The brief was to create packaging for sardines coming in 3 different varieties: sardines in tomato sauce, in olive oil and spring water. We wanted the look to be very minimal, modern and recognizable as one family of products – which was the main goal.”

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Buddy Mulled Wine

December 25, 2011 | 1 Comment

Designed by Buddy | Country: United Kingdom

Buddy created these festive mulled wine bottles to send to their clients and friends. A limited edition of 60 labels were hand printed, signed and numbered before being sent.

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Warm Red Mulled Wine

December 24, 2011 | 9 Comments

Designed by Designers Anonymous | Country: United Kingdom

“A Christmas gift given to clients, suppliers and friends.

The ‘Warm red’ Pantone chip becomes a gift box containing a bottle of ‘warming’ red mulled wine. The message printed on the bottle reads “Add a touch of colour to your cheeks this season, with a glass (or two) of mulled wine. Warmer wishes from Designers Anonymous.”

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BETA 5 Holiday Collection

December 23, 2011 | 1 Comment

Designed by Glasfurd & Walker | Country: Canada

BETA 5 chocolates are produced in small batches using ethically sourced estate chocolates and premium ingredients.

The name comes from the form-5 beta crystal structure which is the most stable form of cocoa butter crystallization, formed through the controlled melting, and subsequent cooling (tempering) of liquid chocolate.

As an addition to their core range this range of packaging was developed for their holiday products.”

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Student Work – Chris Ferrante

December 23, 2011 | 19 Comments

Designed by Chris Ferrante | Country: United States

“This project was for my packaging design course in which we were tasked with creating a conceptual series of consistent packages for intangible things. I decided to package light, reflection, and shadow. After brainstorming how to visually suggest that these “unpackagable” things were in fact packagable, I came to the concept of creating the effect of them as though they were trapped inside a box.”

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1805

December 23, 2011 | 0 Comments

Designed by Voicebox | Country: United States

Rooted in the same spirit of discovery as celebrated explorers, Lewis & Clark – and named for the year they first discovered Washington’s Columbia Valley – 1805 is an outstanding new wine from Washington’s Columbia Valley.

Drawing on the region’s rich heritage, the label design presents this significant date in a simple, elegant, yet contemporary manner, so as to connect with today’s consumers. The overlapping silver foil numerals are distinctively staged on a rich matte black background punctuated by the hand-drawn L&C monogram, honoring the two noteworthy explorers. It is also featured proudly on the capsules.

Recently launched at retail, the design is consistently presented across four varietals, including both red and white wines, so as to help build recognition for this newly innovated brand.

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Student Work – Jonathan Faust

December 22, 2011 | 2 Comments

Designed by Jonathan Faust | Country: Portugal

“Visual identity and packaging to Di Napoli – a restaurant and take away as well. The identity is inspired by the biggest passion in Napoli. Soccer. But also the Italian traditions and Italian’s sense of fashion and style. The light blue logo is a shape between a napkin and the letter ‘N’.”

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Lovely Package

Curating the very best packaging design


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