Lovely Package

Curating the very best packaging design

Student Work – Samantha Szakolczay

May 13, 2012 | 2 Comments

Designed by Samantha Szakolczay | Country: United States

“For this conceptual project, students were to chose a pre-existing and well-known brand and develop a line of skin care products. The key factor in deciding upon a brand was that it was not currently affiliated with a skin care line of products. The challenge was then to maintain equity within the brand and translate that into skin care.

Altoids has always been a product meant for a mass audience of both men and women. As a largely popular breath mint in the United States, the mint product is slightly more expensive than the average breath mint price. In maintaining such characteristics, Curious is a skin care product that is clinically proven to cleanse and refresh the skin. The product is meant for both men and women and offers skin care products that clean, treat, and sooth the skin.”

Comments

2 Responses to “Student Work – Samantha Szakolczay”

  1. Derek Meyers
    May 16th, 2012 @ 6:16 am

    Excellent work here! I’ll admit, the thought of Altoids face cream does make my eyes water a bit, the foot cream sounds awesome. Other than that, the graphics look spot on for a world renowned brand, and the use of Altoids in a totally different product segment is very clever. I also love the glass looking bottle (even if it’s plastic) with the contrasting aluminum lids. Very classy. Well done!

  2. Ana
    July 16th, 2012 @ 1:27 pm

    Oooh, clever!

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