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Introducing Nasbah: Egyptian Product Packaging Design
Uncover how the Egyptian product “Nasbah” is taking a contemporary approach to package design, making a mark in the local market. Learn how the design strategy influences consumer perception and enhances product appeal.
Gatorade Expands Portfolio with Launch of Electrolyte-Infused Water
Gatorade, popular for its sports drinks, introduces a new product – Gatorade Water. Designed for active individuals seeking all-day hydration, this unflavored drink is infused with electrolytes and packaged in 100% recycled material.
Lyle’s Golden Syrup Logo Redesign: A Shift from Traditional to Modern Branding
Discover the story behind UK baking staple Lyle’s Golden Syrup’s logo redesign. After nearly 140 years featuring a dead lion swarmed by bees, the brand has introduced a more subtle lion’s head for its plastic syrup and dessert bottles.
Bruichladdich and Thirst Redefine Luxury with Eco-Friendly Whisky Packaging
Thirst and Bruichladdich redefine luxury with fully recyclable, plastic-free packaging for the Luxury Redefined range. The minimalist design aligns with Bruichladdich’s commitment to sustainability without compromising on aesthetics or premium feel.
French-Inspired Oceanic Spritz: A Nostalgic Aperitif with a Twist
Discover i-distilling’s new French spritz, a twist on Italian aperitifs with a unique seaside influence. Immerse in the oceanic aroma of immortelle flower, presented in a double-sided printed label.