2011 November | Lovely Package

Student Work – Bryan Couchman

November 23, 2011 | 4 Comments

“National Brewing Company is a self initiated project created for my portfolio. I mixed contemporary and vintage elements to create a timeless and relevant label. The Golden Wheat brew establishes a brand language that is flexible enough to be applied to future brews.”

Student Work – School of Visual Communication

November 23, 2011 | 3 Comments

“A fictional school project redesigning Aalborg Jubilæums Akvavit. This product is a celebration of the 100 year anniversary of Aalborg Taffel Akvavit, 1846. Our intention with the redesign was to reach a younger target group, while still having the elderly consumers in mind.

We have made a new label for the new bottle, but kept the current traditional logotype. One of things that is recognizable with this liquor is it’s taste of oak, which we chose to highlight.

The gift packaging is handcrafted in oak, will be more expensive than just the bottle, and will be a preferable luxury choice as an anniversary present.”

Continue…

Padre Divino

November 22, 2011 | 9 Comments

Padre Divino (in Italian Divino means divine, di vino – wine) is a dessert red wine recommended for use on Catholic holidays and also as one of the basic elements of receiving the Eucharist in Catholicism.

Continue…

21st Amendment

November 21, 2011 | 5 Comments

Great concepts and packaging by TBD from Oregon. Illustrated by Joe Wilson.

Continue…

Float

November 21, 2011 | 1 Comment

Designed Leynivopnid | Country Iceland

“Float is a water therapy product, focusing on a deep and relaxing water experience.”

Vi Novell

November 21, 2011 | 3 Comments

“Traditionally, in November, coinciding with the celebration of the slaughtering of the pig, the ‘Vi Novell’ is bottled. This is a fresh and fruity wine which is bottled before its fermentation is finished. Therefore, the wine doesn’t mature in the bottle and it must be consumed within a short space of time. It is a wine for enjoying; a wine for celebration.

The graphic references religious illustrations of the saints. On the label, we sanctify the pig, on its day of sacrifice.”

Continue…

Cuboid

November 20, 2011 | 3 Comments

“With boxed wines currently representing 36% of wine sales in Scandinavia and 45.9% in Australia, the Rutherford Wine Company grabbed the opportunity to introduce a brand uniquely conceived to appeal to Millennials and Gen X-ers in America. Our solution is a package that is as equally at home in Giant Robot as it is on the shelves of your local grocery store. Cuboid proudly embraces its boxiness. With its quirky logo, vintage colors, eco-friendly materials, 8-bit citizens and even a toga party—Cuboid appeals to the youthful spirit in us all.”

Continue…

Cup4Cup

November 19, 2011 | 3 Comments

“C4C, an abbreviation of common cooking measurements — or “Cup4Cup”—is a complete multi-purpose, gluten-free flour blend that can replace all-purpose flour cup for cup in most recipes.

C4C is a collaborative effort between French Laundry chef/owner Thomas Keller and French Laundry research/development chef Lena Kwak. Kwak developed the mix so gluten-free guests could enjoy breads and desserts at the restaurant. She knew she was on the right track when she watched a guest who was in tears after being able to eat brioche for the first time in over a decade.

The new product’s branding and packaging design is simple, sophisticated, a little unexpected, and is designed to appeal to gluten-intolerant and gluten-tolerant consumers alike.”

Fiona Natural Soda

November 18, 2011 | 1 Comment

“Brand identity for Fiona Natural Soda, including logo, stationery, website and a series of packaging for a refreshment company.”

Continue…

Morfoze

November 18, 2011 | 4 Comments

Morfoze is a hard soap concept, which will surely appeal to those who have had to face the principles of 3D-modelling software, designers, modellers, engineers and people who like anything unusual, and everything that makes our life more interesting.

Continue…