“The color pink is considered a feminine definition stereotype so we decided to turn this viewpoint around, adopting it unapologetically as the primary color of the

“We wanted to evoke a strong sense of connection to the natural elements from which the salt is sourced and to the Arseneau family story, while

“The Science of Him packaging is divided into 4 broad categories, each targeting a specific problem area: Hair, Skin, Vitality and Wellness.”

L'Oréal teamed up with the London-based graphic artist, Bárbara Malagoli, to create a compelling packaging design for Biolage. The packaging celebrates Mother Earth by depicting a

Bettina partnered with Caroline Rubik, a Cologne-based art director, to create the packaging designs for her products. Caroline's creations are in line with the company's values