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Elmwood Revamps Whiskas: A New Brand Identity and Packaging Design for the Digital Age
March 8, 2024
Discover the transformation of Whiskas from a legacy brand into an experience-driven one. The updated identity and packaging design amplifies distinctive brand assets, creating an emotional connection with pet parents in a digital-first world.
Revamping Left Field Wines: Steven Noble’s Unique Illustrations Elevate Branding
March 16, 2024
Steven Noble created unique illustrations for Left Field Wines, leveraging New Zealand’s ethos of exploration and creativity. The hand-carved designs, featuring whimsical creatures, have successfully broadened the brand’s global appeal.
We Love Cake: Revitalizing Brand Image and Packaging for a New Generation
March 18, 2024
In a dynamic market, We Love Cake needed a brand refresh to reassert its dominance and appeal to a new generation. Branding agency The Tribe repositioned its identity around ‘Baked in Joy’, giving it a vibrant, joyful look that highlights its delicious range.
Unveiling Oran Whisky’s Packaging Design by Hutton Creative
March 12, 2024
The packaging’s design, featuring embossed areas and subtle spot varnish accents, not only distinguishes the Oran range on the shelf but also communicates its limited edition nature and the quality of the spirit within
Dama Blanca: Packaging Design for Salt of Cádiz
March 6, 2024
Discover the artisanal salt packaging design for Dama Blanca, a family project from Salinas of Cádiz. The design reflects the brand’s 3000-year history, authenticity and love for the sea, using natural materials and a sea-inspired palette.