Designed by: PepsiCo Design & Innovation
Country: United States

A la Petite Ferme

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Designed by DesignersJourney | Country: Norway

“Madiran in South-West France is a simple countryside area as opposed to surrounding wine departments, often characterized by chateau´s and castles. The client wished to transmit this rustic atmosphere. The idea was to transmit an unpretentious “every day feeling” and to open a window to the smells, sounds and impressions of a simple life in the countryside. We wanted to create an identity that would reflect this authentic background by melting humor and pairing suggestions with intimate and nostalgic values.”

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Bronze at Pentawards 2009

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Designed by: PepsiCo Design & Innovation
Country: United States

A la Petite Ferme

alapetiteferme1

alapetiteferme1

Designed by DesignersJourney | Country: Norway

“Madiran in South-West France is a simple countryside area as opposed to surrounding wine departments, often characterized by chateau´s and castles. The client wished to transmit this rustic atmosphere. The idea was to transmit an unpretentious “every day feeling” and to open a window to the smells, sounds and impressions of a simple life in the countryside. We wanted to create an identity that would reflect this authentic background by melting humor and pairing suggestions with intimate and nostalgic values.”

alapetiteferme2

alapetiteferme3

alapetiteferme4

alapetiteferme5

alapetiteferme6

alapetiteferme7

Bronze at Pentawards 2009

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