Designed by: PepsiCo Design & Innovation
Country: United States
Designed by MARK | Country: South Africa
“Akdov is an ‘underground’ alcohol. Its very name is cryptic – the word ‘vodka’ spelt backwards. Designed with tongue firmly in cheek, the bottle takes its cues from old-fashioned poison products. The ultimate aim is to create a brand that is coveted only by those in the know.”
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This preliminary packaging concept is from a project exploring our client’s brand progression from a premium perfume brand to include values towards
Designed by: PepsiCo Design & Innovation
Country: United States
Designed by MARK | Country: South Africa
“Akdov is an ‘underground’ alcohol. Its very name is cryptic – the word ‘vodka’ spelt backwards. Designed with tongue firmly in cheek, the bottle takes its cues from old-fashioned poison products. The ultimate aim is to create a brand that is coveted only by those in the know.”
