I love the simplicity of these designs and their use of bold type and colors. This system created by BVD is a fine example of where less is more.
“With Scandinavian design as a starting point the products’ common denominators are function, simp-
licity and clear communication. The typography has distinctive elements of colour and graphics, which makes the packaging eye-catching within both the extensive catalogue, and the home or office environment.”
Get the latest packaging design inspiration in your inbox:
In a dynamic market, We Love Cake needed a brand refresh to reassert its dominance and appeal to a new generation. Branding agency The Tribe repositioned its identity around ‘Baked in Joy’, giving it a vibrant, joyful look that highlights its delicious range.
Discover ZARA SKIN: a revolutionary skincare range reflecting ZARA’s minimalist aesthetic. With refillable, nature-inspired packaging, the line champions conscious consumption and environmental responsibility, offering an inclusive range of products for the 21st-century consumer.
Discover My Healing Kit, a superfood powder packaging design by Creativebydefinition, fuses nature’s healing power with tradition and healthy products, using hand-drawn illustrations and an organic color pallet for a premium audience.
Grace O’Malley Irish Whiskey’s premium handcrafted creations draw inspiration from its namesake, the legendary pirate Queen. Aged in casks by the salty sea, the whiskey reflects O’Malley’s powerful, timeless character in taste and packaging design.
The design strategy adopted by Holman\Design® draws upon an eclectic mix of inspirations, including tarot cards, tattoo art, and gypsy culture. This choice reflects a deliberate effort to imbue Roca’s branding with layers of meaning
Designed by: PepsiCo Design & Innovation
Country: United States
I love the simplicity of these designs and their use of bold type and colors. This system created by BVD is a fine example of where less is more.
“With Scandinavian design as a starting point the products’ common denominators are function, simp-
licity and clear communication. The typography has distinctive elements of colour and graphics, which makes the packaging eye-catching within both the extensive catalogue, and the home or office environment.”
