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B Honey

June 5, 2011 | 9 Comments

Designed by Pereira & O’Dell | Country: United States

“B, The Honey Cachaça stinger, co-founded by Formula 1 driver Nelson Piquet Jr. and friends, hit the market this month in Brazil. The visual identity and branding of the rum was created by the U.S. office Pereira & O’Dell and Rio 6D agency was responsible for web and print part of the brand.

“B” is made ​​with sugar from the region of Brazil and refined to create a perfect blend of sweet and citrus, adding honey, lemon and generous doses of sophistication, from the recipe to the packaging. Thus, we transform a simple drink a remarkable ‘sting shot’.

With a clear path to reach consumers in full in other countries, “B ” will arrive later this year to the United States”


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9 Responses to “B Honey”

  1. James Kearns
    June 6th, 2011 @ 5:45 am

    Any chance this amazing looking product is going to be shipped to the UK? I hope so :)


  2. Nice
    June 6th, 2011 @ 8:56 am

    Very Nice!
    Me to hope to get hold of a bottle in europe soon!!!
    Beautiful packaging!

  3. dlv
    June 6th, 2011 @ 10:20 am

    really nice ! I love it !

  4. akrok design
    June 6th, 2011 @ 8:50 pm


  5. Cornell
    June 6th, 2011 @ 10:58 pm

    Amazing design. Beautiful, simple and elegant. Definitely one of the best bottle designs around. Now how can I drink it?

  6. jamal ramzani
    June 7th, 2011 @ 3:20 am

    Really beautiful

  7. Obsessionist
    June 7th, 2011 @ 11:17 pm

    I recently got into cachaca for making caipirinhas. I can only imagine what delicious cocktails one could make with this infusion.

  8. Eduardo
    June 8th, 2011 @ 9:01 pm

    Like B on Facebook:

  9. andi
    June 12th, 2011 @ 7:51 am

    Absolutely stunning. Want want want…

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Lovely Package

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