Lovely Package

Curating the very best packaging design


February 26, 2011 | 3 Comments

Designed by Bellroy | Country: Australia

“We wanted to give the consumer something more then a box that gets thrown out, this envelope starts the Bellroy experience for them from the moment it hit’s their hands. Our packaging is post ready and the way it looks in the photos is the way it gets sent out. Plus use of card is a little softer on the environment too.”



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3 Responses to “Bellroy”

  1. Melissa Yu
    February 27th, 2011 @ 12:59 pm

    I love this, clever approach. I like the organic feel.

  2. Lauren Rymer
    March 2nd, 2011 @ 7:56 am

    What type of card stock or board is that? I have a project I need a nice soft but strong material for.

  3. Hadrien
    May 22nd, 2011 @ 3:48 am

    Hi Lauren,
    We have used :
    Khaki Craft Board ( Direct board and there is no coating at all ) – 300 gsm
    Interior Printed board w/ Matt varnish – 100 gsm
    Barcode & Tongue ( Screen printed on Khaki Craft Board and no coating ) – 300 gsm
    Weight of the package    –

    Hope this help. Good luck with your project.

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Lovely Package

Curating the very best packaging design