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Black & Gold Elk

April 25, 2010 | 8 Comments

Designed by NTGJ | Country: Portugal

“Black Elk is a premium vodka from the Finnish Lapland. The goal was to create a young looking and innovative brand. The shape of the bottle is simple but elegant and the graphics really modern style. Gold Elk is the ultra premium version of Black Elk.”


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8 Responses to “Black & Gold Elk”

  1. Calculon
    April 25th, 2010 @ 10:32 am

    Problem: at first glance I thought these were salt and pepper shakers.

  2. Christina
    April 25th, 2010 @ 7:30 pm

    Haha, I can see Calculon’s point. However, I think the size of the bottles would clear up any confusion.

  3. annemjw
    April 25th, 2010 @ 9:47 pm

    Yeah, I thought it was deodorant.

  4. Erik Mellenius
    April 26th, 2010 @ 12:56 am

    many problems.

    Are the bottles plastic? That can never work. Plastic would ruin the vodka.

    Elk? I don’t know what animal is on the picture, but it’s nothing like the ones in Finnish lapland.

    The lagre opening on the bottle makes it impossible to use in a bar.

  5. Oliver
    April 26th, 2010 @ 6:31 am

    sorry … but this package has nothing from what I’m awaiting to identify as Vodka bottle … looks for me like shower gel …

  6. Paul
    April 26th, 2010 @ 4:29 pm

    The colours, the label are excellent. I can imagine the designer was thinking of using glass…also I think having a wide opening at the top is cool – i dont imagine its the kind of drink you’d be measuring out into shot glasses but pouring over ice in intimate company….

    could be wrong though!


  7. mj
    May 24th, 2010 @ 7:41 am

    stupid people, ur heads will never get there

  8. Carl
    April 29th, 2014 @ 10:13 am

    Excellent design work with packaging that makes it stand out. Its a different approach to the bottle and just to dismiss some of the people who commented on this product already and said they couldn’t tell it was a vodka bottle…the setting(liquor store shelf, bar, etc) would more than likely clear up that it was some sort of liquor plus it is clearly labeled as vodka. The simple graphics and clean design give it a sophisticated feel. It’s different and very interesting. I enjoy the design and the application.

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