Blacktail Brewery

by Chris Zawada
December 16, 2014
36416

“Blacktail Brewery is a concept project for a small microbrewery based in Dillon, Montana. The owners had purchased an old bowling alley as a place to start their business, and needed an identity and packaging that differentiated themselves from the rest of the other microbrews.

A bowling bowl and pins hints to the microbrews’ roots, while a bespoke blackletter logotype helps them stand out from other beers. The pastel color palette also works well in contrast to the hard-edged blackletter logotype.”

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