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Brooklyn Grooming

February 9, 2014 | 7 Comments

Designed by Alfredo Ortiz Catedral | Country: Mexico

“When I created the Brooklyn Grooming identity I got my inspiration from Victorian barber shops and nautical antiques. I wanted to reflect the  “apothecary aesthetic” that recalls classic and timeless elegance that suggests a simpler time when grooming was paramount in our society to all men.”


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7 Responses to “Brooklyn Grooming”

  1. Ken
    February 10th, 2014 @ 11:35 am

    Fantastic Design!

  2. welp
    February 11th, 2014 @ 12:59 pm

    Did you get your inspiration from kraken rum also?

  3. Alfredo Ortiz
    February 25th, 2014 @ 3:42 pm

    Hi Welp
    Actually no, I didn’t got my inspiration from kraken, if you want to get more information about my design process, please feel free to contact me, Thanks

  4. Juan
    March 10th, 2014 @ 4:51 am

    it looks exactly the same drawing, with just some tentacles edited…

  5. Mossman
    April 14th, 2014 @ 6:34 pm

    Hi there!

    As a designer, u work properly this design… theres no need to use someone else work inside your project… the kraken u r using has no conection to the brand BG… its not right the present this as your work.

  6. Alfredo Ortiz
    October 29th, 2014 @ 1:08 pm

    Dear Juan and Mossman
    Everyone is entitled to their own opinions, if you have any questions regarding my design process or you have any comments or suggestions, you can reach me at

    Also have a look at this link

    Thank you for time

  7. Craig Valentino
    January 26th, 2015 @ 7:28 am

    It’s one thing to paint a b&w octopus on a shower curtain by hand that’s not an actual commercial piece…it’s another thing to use the ACTUAL Kraken illustration drawn by Steve Noble for a commercial work…

    …and commissioned by Stranger & Stranger, one of the top spirits design agencies in the world. I’m not super interested in getting into a convo about it, but maybe those guys would be.

    (As LEAST wrap one of the tenticles differently that the original illustration’s tenticles. That non-Kraken inspiration is SPOT on)

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