Lovely Package

Curating the very best packaging design


April 30, 2010 | 2 Comments

Designed by Mash | Country: Australia

“This is Brujeria (the Spanish word for  witchcraft) from Misfits Wine Co. A Soul Retrieval Nostrum. Ancient arts and dark fruits forged through toil to respond to clichéd and lifeless marketing department wines. Formed whole in light and dark to strike fear into drones and hex the elitist wine types.

Inspiration draws from Latin witchcraft posters. This release from Misfits Wine Co has been created to stand out and tie into their ethos; the rejection of the conventional. For our client testimonial; one of the Misfits owners had the branding tattooed (where we don’t know). Timeless!”


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2 Responses to “Brujeria”

  1. rynot
    May 3rd, 2010 @ 9:15 am

    this looks vaguely racist given it’s country of origin and caricatured similarities to native aboriginal features.

  2. Jesse Hamilton
    May 3rd, 2010 @ 6:49 pm

    It’s a bit of contrast compared to the last post. 😉

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Lovely Package

Curating the very best packaging design