Lovely Package

Curating the very best packaging design

C5 Zinfandel

November 26, 2008 | 1 Comment

Designed by Thermostat | Country: United States | Fonts used: Eurostile, Bodoni

“Side Job Cellars founder, Jeff Lubin, wanted to quit his day job and start a wine business. Just one problem; capital. So he sold his C5 Corvette for seed money and bottled up some great Zinfandel. We had to honor this sacrifice and keep the story alive. So we created a distinctive new brand that was simple, iconic and expressed the story of trading in his C5 Corvette for C5 wine.”

Comments

One Response to “C5 Zinfandel”

  1. rob
    November 27th, 2008 @ 6:06 am

    great once you know the story behind the concept!

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