Lovely Package

Curating the very best packaging design


November 20, 2008 | 5 Comments

Designed by Richard Palmer | Country: United States | Font used: Myriad

“It was really a case that Capri ‘the super slim luxury cigarette’ had grown old with it’s consumer, it needed a face lift! Women didn’t want to be afraid to show the pack they were smoking, they wanted to be able to express their own personal chic style.”


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5 Responses to “Capri”

  1. Sue Brewer
    February 17th, 2009 @ 3:06 pm

    The last two boxes of Capri 120 in the pink box that I purchased has several cigaretes in each box that were defective. The paper holding the filter on was not wrapped right. The cigarettes were like smoking one with a hole in the paper.

    I just wanted to let you know. I have been smoking these cigarettes for several years and i would hate to change brands now.

    Thanks for listening
    Sue Brewer, Northport, Alabama

  2. johnnata
    February 20th, 2009 @ 4:57 am

    so beautiful package..
    capri is the best…

  3. zara
    May 4th, 2009 @ 6:06 am

    Hey very clean & supeb

  4. paulina
    August 20th, 2009 @ 11:17 am

    I love capri … i’m from Mexico, and is too difficult to find these cigarrette, i want to get all the presentations of capri cigarrets. In Mexico they only sell of two types lights and menthol lights. Can you help me??


  5. Jeffrey Prosser
    March 24th, 2010 @ 3:47 pm

    Sleepwalking design. Abject shite.

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Lovely Package

Curating the very best packaging design