February 19, 2014 | No Comments
Designed by Brennan Gleason | Country: Canada
“This self directed student project for my final semester of design school was initiated with the goal in mind of creating a unique, eye catching identity and packaging design for a craft brewery.
High Seas Brewing Co. is a home brewed brand myself and my roommate created to give our small batch beer an identity all its own. With his love of the high seas and my love for crafty, simple, eye catching design I saw this as a perfect opportunity to create something great.”
February 13, 2014 | No Comments
Designed by Anastasia Ovsyannikova | Country: Russia
“Packaging of meat chips for teens. The flavor lineup includes: pork, beef, chicken and rabbit. It’s a fancy and healthy snack, an alternative to the ordinary chips, chocolate and other unhealthy snacks.
Small handy pack for usage while on the run. Each pack contains vinyl stickers in order to sticker bomb everything around. Visual idea is to combine street characters and stickers.”
February 10, 2014 | No Comments
Designed by Barysheva Yana | Country: Russia
“Elixir was chosen as the brand name as it is widely known to represent eternal life, immortality, and well being. The brand logo was then set out in a clear and sharp font representing an up market professional appearance that will appeal to a broad consumer market.
In addition the logo includes the Latin slogan In Aqua sanitas this is taken from the Latin saying ”In vino veritas, in aqua sanitas” . “In whine there is truth In water Their is health”. This combined with Elixir adds to the overall feeling of health, youth and vitality. To complete the Logo the words Vitamin Water are clearly displayed to insure the consumer understands and relates to the product and its contents.
The brand is divided into 3 varieties each with, A different symbol, Animal, number, vitamin content, and subtitle name that all directly represents the benefits of the individual products. The symbols, numbers, and animals have been carefully selected and combined to create visually attractive graphics. Each with deep symbolic meaning, enabling consumers to relate to the benefits of each product on offer.”
December 9, 2013 | No Comments
Designed by Manuel Bortoletti | Country: Italy
“The project illustrates the brand identity of Tenuta Veneta, the name of a fictitious multifunctional structure which promotes the quality of the agri-food of the Italian region Veneto.
The products are not only bought here, but also consumed and studied. To offer that service, Tenuta Veneta is composed by a bistro, a shop and a place where it organizes cooking class, tastings and teaching.”
September 8, 2013 | No Comments
Designed by Lydia Nichols | Country: United States
“Good Fizz is an MFA project conceived to explore both branding and packaging for an invented kombucha company. Embracing the fact that kombucha is comprised of tiny living organisms, each bottle features happy illustrations of floating bacteria as well as custom type that wraps the entire bottle. The paper seal on top lists ingredients along with the warning, “Don’t Shake! It’s Fizzy Enough Already.”
September 1, 2013 | 1 Comment
Designed by Jessica Haas | Country: United States
“This was a school assignment in Packaging 101. The project was to design a beverage of your choice and the challenge was hat you’re limited to only one color. We the lack of 4 color imagery I was forced to utilize the color of the beverage itself. A few people in my class were doing juice so I moved to a more fun option, a cocktail mix which allowed me to experiment with different bottle shapes. The Boston round had a great feel to it and was calling out for typography. I decided to keep it simple and just use type but my professor felt it needed some sort of appetite appeal. I finished the assignment off with a small illustration of a lemon slice which I think really makes the piece eye catching.”
August 21, 2013 | No Comments
Designed by A.J. Poholski | Country: United States
“Golden Monkey is a Tripel brewed ale with a rich warming flavor. Through this label, the beautiful color of the beverage within is showcased as the glowing fur of the legendary golden monkey. This monkey on top embodies everything about this ale, a playfulness, a cleverness, and a satisfaction that can only be found in a beverage of such quality. The three wise monkeys have stood for their respective meanings for centuries and this top monkey has seized the opportunity and broken free from his long held position. The golden monkey is wise enough to know that the brother that can see can not say a word and the brother that could speak in protest is blind to his actions. Be the golden monkey.”
August 14, 2013 | 1 Comment
Designed by Adrian Gilling | Country: United States
“The Elegant Barber is an identity and packaging concept for a classic men’s barber shop and line of products. Through the use of a simple die-cut and pattern, customers get to experience the movement of the barber pole with each purchase and/or trip to the shop.”
August 9, 2013 | 1 Comment
Designed by Kathy Mueller | Country: United States
“Clean Break offers tongue-in-cheek parting gifts for that not-so-special someone. The concept is a line of confections, gift cards, and gift bags to deliver a “dear john” break-up message with humor. Our hope is that mismatched lovers can share a laugh in what is naturally an awkward moment, and perhaps even start a lasting platonic friendship.
Candy product packaging, like the “Don’t be Bitter” Lemonheads, proclaims such messages as, “Someone once told me, when life gives you a lemon… dump him.” And the cards offer options such as “I hope you… A) Find love. B) Call me to hook up. C) Go to hell or D) Get an STD.”
July 15, 2013 | 6 Comments
Designed by Lacy Kuhn | Country: United States
“The Heartland line of breakfast cereals is a newly conceived experiment by the National Cereal Corporation. The marketing strategy is based on the celebration of breakfast cereal’s all-American roots. Each flavor will be named after a state’s nickname; the pilot being Beehive Honey Squares. The packaging seeks to stand out from the competition, a blatant contrast to the standard cereal box approach.”