Lovely Package

Curating the very best packaging design

Clive’s Pot of

December 12, 2008 | No Comments

Designed by biz-R | Country: United Kingdom | Fonts used: V.A.G. Rounded

“Devon, England-based biz-R recently completed this project for Clive’s new range of fresh organic meals available from independent food stores, farm shops and other organic food retailers. The approach challenges packaging design in a market currently saturated with uninspiring international brands and bland own label products; through distinct differentiation it assists Clive’s as they expand and diversify their product range. What sets them apart from everything else in this market is a bold, graphic, identity based on symbology, pattern and color associated with each recipe’s origin. The eye-catching result communicates beautifully, on and off the shelf. The cardboard sleeve was adapted to accommodate the clear plastic pot and reveal as much of the content as possible.”

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Lovely Package

Curating the very best packaging design


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