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Currenna

April 13, 2010 | 5 Comments

Designed by Shawn Schrader | Country: Japan

“The hair care products were for anti-aging so the idea of twisting and reversing time or counter clockwise was developed for the bottles and the logo. It would not be obvious to the consumer but having a theory behind the simple design was well received”

Comments

5 Responses to “Currenna”

  1. Zack
    April 13th, 2010 @ 9:08 pm

    I like Japanese designs, this white color is elegant.

  2. Nick
    April 14th, 2010 @ 6:32 am

    Beautiful, with a shape like this, the design is suitably minimal.

  3. Anjum Ashraf
    April 17th, 2010 @ 9:14 am

    Great Design, elegant and unique

  4. Pauline
    May 17th, 2010 @ 6:03 pm

    Very elegant and clean. Love the design!

  5. thatdesigner
    July 29th, 2010 @ 4:37 pm

    I love the design!! but I can’t help thinking that whilst in the shower trying to use the shampoo I would get really quite annoyed with that shape bottle. If it were made in some fancy, non-slip, rubberised plastic it may be OK. From the images I’d say it would have to be made of a hard plastic which wouldn’t squeeze too easily and therefore would be almost unusable.

    Perhaps if the Shampoos and Conditioners had a pump top to avoid lifting and squeezing in the shower? May spoil the aesthetic slightly but for repeat purchase I would say it was essential.

    Otherwise, I love it!! (“,)

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